Web Design Dubai Archives - RSI Concepts - Top IT Solution Provider Company in Dubai, UAE

July 25, 2023

Why Laravel Framework is gaining popularity in Software Development?

The digital eco-system is evolving at a rapid pace, businesses will have to keep up with the changing trends, customer demands and competition in order to ensure growth and stability. A modern day business needs a variety of software tools and applications in order to maintain required productivity and performance. Business management software and tools not only help improving operations, but they also help minimizing the cost and help businesses drive innovation which gets them a great competitive advantage.

Here in Dubai and anywhere else in UAE businesses knows very well that how competitive the markets are and how demanding customers could be. In order to maintain a steady growth in such environment businesses need to level up their game which is impossible without implementing right software tools and digital solutions. This need gives rise to software development industry in the country, especially the customer software development.

The customized software are exclusively designed for businesses to fully align with their business needs and vision. Furthermore the upgrading and customization is a fundamental need of any custom software application.

Why Laravel Framework is gaining popularity in Software Development

What is Laravel Framework and Why is it So Popular?

When we talk about custom software development it is extremely important to choose the right development tools and frameworks. These days with the rise of cloud and in-depth integration of smartphones, the web-based software applications are gaining huge popularity, as they are cost-effective, require less time to develop and offer better customization and scalability. The PHP (general purpose scripting language) is one of the most commonly used programming language.

We have witnessed the emergence of hundreds of different PHP frameworks over the period of last two decades. The Laravel Framework is one of the most popular framework of PHP programming language. The Laravel Framework gained this popularity due to its modular development approach, easy scalability, high efficiency and innovative functionalities. The major architectural pattern of the Laravel Framework are based on Symfony, which is an open-source PHP library featuring reusable components.

The Laravel Framework is also open-source and free to use which made it best alternate to CodeIgniter, which is another rapid development framework used for web-based software development. The Laravel Framework offers more convenience, easy-to-use tools and components which makes it the most popular PHP Framework.

What is Laravel Framework and Why is it so Popular

What makes Laravel a Perfect fit for Modern Software Development Needs?

The modern software development industry requires more robust, efficient and scalable applications which extend the lifecycle of the software and enable businesses to keep improving their applications over the time. Here are some key features which makes Laravel Framework a perfect fit for the modern software development needs:

Process Automation with Packaging System: Laravel Framework enable packaging multiple support tools and software along with ability to add pre-built libraries which help developers achieve process automation in their web-based and custom software applications. Laravel uses an advance dependency manager, a composer which manages all the packages and information needed to manage these packages and allow developers to automate processes.
Object-Oriented Approach and MVC Architecture: One of the best advantage of using Laravel Framework is that it uses MVC or model, view and controller architecture along with exceptionally easy object-oriented syntax.
Advance File System and Distributed Environment Support: The Laravel Framework have in-built support for multiple file system and it can support local storage, cloud storage and rack-space storage. On top of that the Laravel Framework offers easy-to-use APIs which remain same for all the systems and also enable developers to use all three file systems as a distributed environment.
In-built Authentication and Authorization System: The Laravel Framework offers in-built configurations for the authentication and authorization system. The developers can implement authentication and authorization to their custom software application by using only a few simple commands which saves time and is very simple-to-use.
Enable Real-time Data with Broadcasting Feature: The modern-day software applications requires a lot of real-time data broadcasting between the server-side and client-side. The Laravel Framework offer an in-built Events and Broadcasting features which enables software developer to implement real-time data and live feeds in their customized applications.
In-built Command Line Interface (Artisans Console): The Laravel Framework offers an exclusive in-built command line interface, named Artisans Console. The Artisans Console allow developers to easily publish packaged assets, migrate databases, seed and generate boilerplate code for controllers and models. The Artisans Console also support custom command which gives developer more control.
Advanced Task Scheduler: The Task Scheduler was introduced along with in-built command line interface, Artisans Console. The Scheduler utilizes Cron Daemon to execute a single Artisans Console job which executes the configured tasks. This enable developers to easily do programmatic scheduling of the periodically executed tasks.
In-built Object Relation Mapper (Eloquent ORM): The Laravel Framework offers one of the best object relation mapper, known as Eloquent ORM and it comes as an in-built utility. The Eloquent ORM allow developers to use expressive syntax to manage database relationships and to interact with database objects.
Blade Template Engine: The Laravel Framework comes with highly effective in-built templating engine, known as Blade Template Engine. Blade Template Engine also offers internally mapped control structure for PHP counterparts such as conditional statements and loops, etc. It also enable combining one or more template to produce resulting views with a data model which can greatly improve the performance of the software application.
Multiple Testing Modes: The Laravel Framework offers in-built unit testing functionality featuring multiple tests to prevent and detect regressions in the framework along with ability to integrate PHP unit testing framework. The Artisans Console, command-line utility can also be used to run unit tests on the application.

Above are some of the most commonly-used features of the Laravel Framework which make it superior to other open-source PHP Frameworks.

What makes Laravel a Perfect fit for Modern Software Development Needs?

Highly Advanced Out-of-the-box Official Laravel Packages

Here is a list of official Laravel Packages which can make integration of different features super-easy with the application built on Laravel Framework:

Laravel Passport: The Laravel Passport allow user authentication via API while utilizing the OAuth Server. The API uses token and the Laravel Passport enables full OAuth Server implantation with simple steps which takes only a few minutes.
Laravel Socialite: The Laravel Socialite is an excellent package to easily implement login and authentication mechanisms via social media sites such as Google, Facebook, Twitter, GitHub, etc. for your customer software application.
Laravel Horizon: The Laravel Horizon is a highly effective intuitive monitoring tool which enables both dashboard and code-driven configurations. It is used to monitor the output of a job along with time required to execute the job and it also tracks job failures.
Laravel Cashier: The Laravel Cashier is a great in-built package which is used for e-Commerce and payment-based software applications. The Cashier is used to manage coupons and invoices and offer a full toolkit for managing subscription billing services.
Laravel Envoy: The Laravel Envoy simplified the automating the common tasks using minimal and simple syntax. The Envoy utilizes a similar syntax as Blade template and it makes it easier to setup tasks and utilize Artisans Console commands.
Laravel Scout: The Laravel Scout is a full-text search engine which utilizes the Eloquent ORM model along with Angola as its default driver which offers excellent service. The Scout also support custom drivers to enable improving the full-text search functionality.

The features and out-of-the-box packages offered by the Laravel Framework are better than any other available open-source PHP framework which is the main reason of its popularity in software development.

Highly Advanced Out-of-the-box Official Laravel Packages

Top Software Development Trends which will Increase the Demand of Laravel Framework in Coming Years

The Laravel Framework is trusted by millions of businesses and developers all around the world and it is known for developing high-performing and featured-rich custom web-based software applications. Here are the top software development trends which will definitely increase the demand of the Laravel Framework in the coming years:

Rising Demand for Multi-device Integration
Emerging Trend of IoT Implementation and Integration
Rising Demand of Intuitive User Interface (UI) and User Experience (UI)
Emerging Trend of Blockchain, Digital Payment and Crypto Currency
Security, Encryption and Password Protection
AI Enabled Customer Service Chatbots
Rapid App Development and Cost-optimization
Increasing Popularity of Cloud-based Software Applications

These top trends of software development industry are indicating even higher demand for the Laravel Framework in the coming future which is also sensed by the software development industry and that is why the popularity of the Laravel Framework is rapidly increasing.

Top Software Development Trends which will Increase the Demand of Laravel Framework in Coming Years

Conclusion

It is important to understand that whenever a business decides to develop a customized software application they have certain goals that they want to achieve with it. However, there are certain things which every business wants in their software applications such as the software application should be fast, feature-rich, intuitive, have high compatibility, integrates with existing infrastructure, have low cost, develops quickly, require less maintenance and easy to operate. These are some fundamental requirements every business have in mind when they are planning to develop a custom software application.

Here in Dubai and all around the UAE you can find tens of hundreds of software development agencies who can build your customized software applications with the desired features and functionalities. However, it is important to understand that your software application should be have certain capabilities such as easy-integration, low-cost scalability, simple upgrade and customization and should be able to stay relevant for coming years. The Laravel Framework is the excellent if not only choice to achieve the same.

The Laravel Framework is open-source, the skilled developers are available easily, and it packs a tons of modern and highly advanced features which makes it the perfect choice for the customized web-based software application development and that is the reason why the Laravel Framework is rapidly gaining popularity not only in Dubai, Sharjah, Abu Dhabi and other parts of UAE but all over the world.

If you are interested in learning more about the subject or if you want our custom software development service for your next game-changing software application development, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

May 3, 2023

How a Better Web Development can Help Increasing Leads and Sales in Dubai, UAE?

Businesses in Dubai and all around the UAE develop their websites, in fact it is a common practice that every business small or large develop a corporate website. There was a time when the websites were used to publish a short company profile and nothing much. But as the technology advances and our reliance on IT and internet have increased, the websites have become more powerful so much so that now a corporate website can be used as a very effective marketing and communication tool. No matter if you operate in B2B or B2C domain, you can equally leverage your corporate website to boost leads and sales.

Now a day’s the websites have become more purpose oriented for example, if you are a B2B businesses you will most likely want to get the lead information or you will require your website visitors to fill in a form. Similarly if you are a B2C business you might want to make a direct sale, or book an appointment or any other similar kind of action. All these successful actions will convert a website visitor into a genuine lead and sale.

Every business wants to grow and increase their sales. For that they used various channels and marketing techniques. Acquiring a new customer is expensive, your corporate website can play a crucial role in acquiring new customers as well as offering services and information to existing customers and help you strengthening your business relationship with your customers. A corporate website is a very powerful marketing tool. But it all depends on how better your web development process goes. If you develop an excellent website which aligns with your goals and objectives it will help you grow over the time.

The dynamic of online conversions are very different than traditional methods, according to several studies almost 90% to 95% of your website visitors are not ready to make a decision. Hence the website user experience is crucial for the success of a corporate website. A good corporate website will help you communicate with your targeted audience and beyond. In this blog we will discuss how a better web development can help increasing leads and sales for businesses in Dubai or anywhere in UAE.

A Great First Impression Boost Leads and Sales

As the saying goes “First impression is the last” same is the case with the websites. Your corporate website’s first impression will pretty much determine how the visitor will end up on your website, whether they will purchase or perform the desired action or whether they will leave without converting. As I have mentioned earlier that most of the website visitors are not yet ready to make a decision, it is your website which will convince them to convert. According to several studies it takes a fraction of a second, 50 milliseconds to be précised to build a perception of the brand by just the first impression of the website. That is extremely important.

Only professionally developed website will have capabilities to leave a great first impression on your audience. The color scheme, the content, the media in the hero area, the menu, the font size, everything matters. Only a professionally developed website can utilize all these aspects to create a great first impression. If a user liked your website at first glance, they are most likely to explore it further, and if they will explore it further they are most likely to convert, make a purchase or fill the form or perform the desired action you want.

Simplify User Journey and Enhance Customer Experience

There are certain web development techniques which can be used to significantly enhance the customer experience by simplifying customer journey. The customer journey starts from pre-sale research to conversion, making a purchase, and even after-sale services. A great professional website help businesses facilitate customers at every touch point of the customer journey. Think from your customers’ point of view, if you are a customer and you need to purchase a product or service, what would be the first thing you will be looking for on a website? It would be information which will explain you the solution of your problem.

A corporate website for any business should offer a wealth of valuable information to help customers and audience take a decision. Many business offers multi-lingual websites, they make their websites responsive and offer a unified experience at all platforms. The structure of the web page should be designed according to the customer journey, for example, for a product if should start with the solution your product can offer, than add details about your product, its features, advantages, etc. than explain about your business and what you do, testimonials and review rating can be added to gain trust.

Later the CTA or call to action comes, where the actual magic happens. A typical CTA is a button with explanatory phrase or words written on it, which help your visitors to reach to the part where they will take the desired action you want them to take. The structure of the page, the design and the information/content of the page everything should drive the customer from one step to the next of the customer journey until they convert. A well-crafted web page can significantly boost leads and sales.

Responsive Websites Get More Traffic and Have Higher Conversion Rate

A responsive website is a website which has capabilities to render and rearrange itself according to the platform and the screen it is being accessed from. Now a days the smartphone and mobile traffic have exceeded the traditional website traffic form laptops and desktop PCs. That is why the responsive web development is extremely important. There are several platforms such as we have different mobile operating system, Android by Google and iOS by Apple, then there are limitless variations of screen sizes in smartphones, and furthermore the web browsers which are used to access the website may also have impact on its performance and layout. Different web browsers process the website code differently which is why all these different aspects can have a huge impact on the website and customer experience.

A responsive web development help businesses cater to the needs of customers from different platforms. A responsive website can automatically sense the platform, browser, and even the screen size of the device and all this happens within a fraction of a second, the naked eye can’t even register it, it is so quick. A responsive website allow businesses to reach out to a large audience and attract more traffic which ultimately results in higher leads and sales.

SEO Friendly Website is a Key to Success in 2023 and Even Beyond

The SEO or search engine optimization has become more important than ever before. As the name suggests it is about search engines, here in Dubai and in fact in the entire UAE the most used search engine is Google with almost 96% of the search market share which makes it the first choice of people from both mobile devices and traditional laptop/desktop computers. It is the web development which plays a crucial role in making a website compatible with the search engine optimization guidelines. The SEO guidelines are normally given by Google and rest of all search engines also work on pretty much same principles.

A SEO friendly website must have relevant information in its source code which are consumed by the search engine crawlers, or spiders. These search engine crawlers read each and every page published on the internet unless you block them. On the bases of the structure, programing and the content of the page the search engine rate every website. According to researches only the top ranked websites get most of the traffic.

The top 5 websites can get up to 70% of traffic or even more. That is why it is crucial that you take care of SEO during web development process. When someone searched in internet for a particular query, let say if I need an aquarium filter pump, I would search it in Google and the search engine will return all the relevant search results who are selling aquarium filter pumps. Only the top ranked website will get most of the clicks and a majority of the searchers will never even bother to go to the next page. That is why it is crucial that your SEO is up to the mark and your website is capable of appearing at the top.

There are certain web development techniques which make it difficult for search engines to read your website content, such techniques should be avoided at all costs. Furthermore the search engine also tend to read the source code of the web page hence relevant codes are added to facilitate the indexing process. All such web development techniques will help you get better ranks in the search which means you will get more traffic. More traffic always means more leads and sales.

Conclusion

Corporate website for any business is very important. In fact any customer facing channel is crucial for success in the modern day and age. A website is far more important because most of the digital marketing channels are designed to converge all traffic to your corporate website. Hence it will be the website which will have to do the heavy lifting. If your website is not capable enough you will going to lose precious leads and your customers will most probably end up buying from your competitors. A website not only help you generate traffic but it also help you build online reputation, brand image and a digital brand identity.

The customer trends have been changed a lot, now a days customer tend to look up in the internet before making a decision. In the digital world your website will act as your outlet, reception or a service center. Hence it should be able to attract more users and offer them satisfactory experience to boost your online conversions. In this blog web have mentioned a few most important aspects of web development which can help you design and develop a high-converting business website. If you want to learn more about the subject or if you need any kind of help to improve your existing website or if you want a brand new website, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

March 9, 2021

Qualities of a Superior Web Design Company in Dubai

As web designs are becoming an important part of the communication and marketing industry. All businesses are focusing more on their websites. Websites can easily make or break your online marketing strategies. Having almost all of the Dubai citizens with internet access and smartphones, the importance of a professional web design even escalated further. A web design is the visual and functional layout of a website that represents a company or business in the online domain. The user experience on the website will determine the success or failure of online marketing campaigns. This is why the number of web design companies in Dubai have risen exponentially. Businesses often get confused when it comes to selecting a reliable business partner for their website design and development needs. In this blog, we will enlist the traits of a superior web design company in Dubai which will help you select a web designing and development firm to fulfil your business’s online needs.

Step 1. Company Profile

Check for the company profile. Check the website, their About page, team information, brochures, etc. How appealing their company profile is? How professional does it look? Since how long they are operating in Dubai? These things will be the first step to shortlist web design companies in Dubai. For any web design agency, it is very important to have professional designing skills, although most of the web design companies in Dubai prefer to have a corporate look and feel rather a design-intensive look, it is important that their website’s functionalities and interaction are excellent. All the information required has to be available with easy access. And some other things like that. Once the list of shortlisted web design companies in Dubai is prepared then move to the next step.

Step 2. Company Portfolio

Now the next and most important step is to check the company portfolio. Who are their clients? Do they have well-known brands in their portfolio? Do they have any work samples? Are their work samples match the live websites of their customers? These things are important to consider. Explore their work, check the designs and try to understand the level of their professional skills and web designing capabilities. Specifically look for the design themes, if they are using a similar theme for all of their customers or do they have a diversity and design rich portfolio? These things will help you understand the professional level of the web design company.

Step 3. Contact the Company

The next step is to contact the web design companies you have screened out from the first two steps. You can easily find their contact details on the home page, or bottom of the page or at the contact page. The best way is to send them an email and wait for their response. If any web design company don’t respond or respond too late, then simply drop them. If a company is so lazy to respond to its sales enquiries how would they go to respond to the support requests and other matters? So, leave them. Once you got a response, arrange a call. During the call ask them specifically about their past projects, their partners, their team and location. Although in Dubai the location doesn’t matter a lot closer is better. If a company says that their technical team is not in UAE or is located outside of the UAE, then leave them. Dealing with off-shore teams could be tricky.

Step 4. Arrange a Kick Start Meeting or Requirement Gathering Meeting

The next step is to arrange a meeting with the web design company team. Most of the companies at this stage request a presentation as well, so let them do their presentation too. Don’t be strict at this stage, let them present themselves. Clearly define your objectives and goals of the website and let them propose a solution. Answer as many questions as possible and also ask them as many questions as you can. At this stage you can also request them to provide you with the followings:

Project Execution Process: A good web design agency always have a defined web design and development process and project execution methodology. Which has been refined over the years and could really help a smooth project execution.
Sitemap, Navigational Structure: Ask them if they provide a sitemap, wireframe, and complete website navigational structure before starting the actual designing process. A professional web design company always provide these details before starting the actual designing work.
Design Mockup, UX/UI and Revisions: Do they offer design, UX/UI mockups and revisions? How many design revisions can be done without impacting the commercials of the agreement? These things are important, as a top-notch web design company in Dubai always provide at least 3 mockups and offer at least 5 to 8 revisions without any additional quote/cost.
Development Plan and Time Table: The website development plan and time table are also important as it is a testament to a professional project execution approach.
UAT and Training: Ask them if they provide a UAT (user acceptance test) and training of the CMS or content management system? A top-notch web design company in Dubai always provide include UAT in their project plan and also offer training sessions for the CMS.

This information should be collected at this point in time. Once everything is in place then you should move to the next phase of the scrutiny.

Step 5. Request for Quotation and Contracts

Once the above stages are done, by now you would have left with only a handful of web design companies. Request them for the quotation and the contract. Compare the quotations and contracts and try to evaluate the best among them. Then compare the price. It is important to have a clearly defined project scope, project time table and delivery date. Also ask them to comply with your policies and terms, especially the data protection and safety policies and the payment terms. From this step to the next, only those companies should be moved who are willing to fully comply with your policies and terms. Of course, a negotiation at this phase will help you too.

Step 6. Work Samples

Ask them to provide you with the work samples. The work samples will help you understand their capabilities and the level of their skills. Only rate those web design companies who have the most diverse portfolio with different types of designs.

Contact their Customers

Ask then to provide you with the contact details of their past customers and try to contact them, at least request them to provide you with the details of three customers. It is better to write them an email or you can also call them as well. Once getting their feedback move to the next step.

Industry Experience

It is important to know how experienced they are in your industry. They may have experience in different industries but if they don’t have any experience in your particular industry then the chances of something could go wrong are way too high.

See More: Expected web designs trends for 2021

Step 7. Other Services

Check what other services they are providing. How strong a portfolio they have in other services and how many well-known customers they have in those services. Whether those services are relevant to you or not? How many other relevant services they are offering is very important, for example in the case of web design service if a company is offering website designing and development services along with digital marketing, corporate profile creation, search engine optimization (SEO), graphics designing services and digital advertisements services. You might not need any of these services now but in future, you could require any of those services. It will be a lot easier for you to ask an existing supplier for another service rather than doing the procurement process again.

Website Maintenance (AMC), SLA and Hosting

Website maintenance services are also important. You should ask the web design company to provide an AMC agreement and SLA (Service Level Agreement) along with their quotes. This will particularly help you in managing the website and all its relevant products/services from a single vendor. Another important thing is the hosting service, it is always better to keep all the relevant and dependent services together with one supplier or service provider. It makes the management simple, no worry for contract or service renewals at different times, and above all, it saves a lot of costs too.

See More: Website Development Trends of 2021

Step 8: Listen to your Heart

Nobody knows your business better than you. Follow the above steps, make sure you got at least three web design companies till the last step. Rate them, judge them and weigh them. Then listen to your heart. If you are not satisfied with any company then simply don’t take risk of going forward with them. There has to be a strong bond on the bases of trust between a customer and a service provider, if you are not feeling comfortable in going with any company then don’t go for it. Listed to your heart.

See More: How to choose the best web design company in Dubai?

Conclusion

We have prepared a small step-by-step guide to help our visitors to understand what are the qualities of a superior web design company in Dubai? As Dubai and overall UAE is a highly advanced, modern and multi-cultural society. The IT sector is astonishingly flourishing in the region and Dubai is considered to be at the top of all that progress. Not only is that Dubai considered being a business hub for the whole Middle Eastern and African region. There are hundreds of IT companies and vendors. When it comes to web design and development services there are too many companies. It gets hard to shortlist them and find out a premium quality service provider. This guide will help you with that. RSI Concepts is one of the leading web design companies in Dubai, our clientele includes websites for small businesses to large corporations and the government sector and everything in between. Do let us know in the comment if you need any help with your website, digital marketing, SEO (search engine optimization), hosting or annual maintenance services. You can also contact us from our Contact Us page.

Check this out: Why should you choose RSI Concepts for Web Design in Dubai and Sharjah?

December 13, 2020

How should insurance company’s website look like?

In today’s digital landscape having a well-designed, interactive and up-to-date website is critical. No matter which industry you belong to or what kind of audiences you want to target, a website is crucial. If you are an insurance company located or operating in Dubai, UAE or any other part of the GCC, your website will act like an online reception which will be your first impression on a very large audience. As the statistical data reflects that almost 85% to 90% of the users don’t revert back to a website after having a bad experience.

The Presentation

No matter, how good your customer services are, how great your packages and plans are, or whatsoever, if you fail to express and explain that to a prospect then you can’t convert them. Same applies to the website as well, if your website’s looks and feels are not up to the mark and your website failed to present the relevant information then the chances are very less that any visitor will try to contact you through the contact page or form or any other CTA (call to action) button. This is why the look and feel or to be more technical user interface is very important if you want online conversions.

The Customer Satisfaction

A website is not only important in generating online leads but in order to sustain the existing customers, you should able be able to offer a reliable and convenient user experience through your website. As these days, the websites and smartphone apps dominate each and every aspect of our life. The in-depth integration of smartphones, internet and social media in our lifestyle demands an active presence on these platforms too. These are your digital assets and considered to be equally valuable as any other conventional corporate asset.

Basic Elements of an Insurance Company Website Look/UX

The website look or to be technical the UX/user interface is a very important part of the website. Yes, the functionality and other aspects are also critical but if a user doesn’t like or got confused by the first look of your website they might not bother to go further to explore the functionalities or the information in the internal pages. Here are the fundamentals of a web design for an insurance company:

1. Header

The header is the top section of a webpage, in 90% of the web designs, the header contains navigation or menu and logo of the company. There could be multiple menus, or you can say sub-menus in the header section, contact details, social media, links for other portals and such things can be placed in the header section. Some websites come with a sticky menu, which remains visible always at the top when you scroll down through the page.

2. Slider

The slider is a large section just below the header, it contains multiple slides, with tag lines, sales pitches, images/photos, links, etc. Some web designs include a video in this section too. As the header and the slider make up the first landing screen of the website, and whenever a user reaches to your website they view this section first. So, it should be catchy, attractive, informative, and engaging. Almost 80% of the users don’t even bother to scroll down if they don’t like the landing screen.

3. Body

The body section is what makes a large chunk of a web design. The body section can contain multiple sub-sections and a variety of presentations inside of it. As these days almost all of the websites are responsive, which means that the same website is compatible with multiple screen sizes and devices, such as PC/Laptops, MAC, iPhone, Android Phones, Tablets, etc. Hence, the body is usually fragmented in different sections which could cover the full screen or a large area of the screen when viewed. These sections can be used to market different products, show your business partners, achievements, introduction, client testimonials, news, etc and much more. All the information you want to put in a web design can be placed in the body section of the web page.

4. Footer

This is the very bottom of a web design, it usually contains, contact details, links to products/services, and other important links, such as privacy policy, terms of use, any other disclaimer or any such information.

In the majority of the web designs, the header and footer sections remain common for all of the internal web pages. Only the body section is different as it contains all the relevant information and materials for that particular web page.

Basic Traits of an Insurance Company Web Design

Now that we have established a clear understanding of the norms and customs of a standard web design, we will discuss the basic traits and features of an insurance company’s web design which makes them more effective and more customer-friendly.

Ease of Use

The insurance company’s web design should be very easy to use and less complicated than average web designs. Everyone needs insurance, no matter if you are a doctor or engineer or a professor or a plumber, you need insurance. So the web design should be prepared to keep in mind all sort of targeted audiences and different societal clusters. The website should be easy to navigate and easy to use with short and clear information. All common tasks should be very easy to access and perform. Tasks such as:

Applying for Coverage
Filling a Claim
Policy Change
Policy Terms and Conditions
FAQs

Are very important and most frequently requested tasks/information. They should be placed at a very visible place and should be very easy-to-access. Apart from that, the information structure itself should be very easy to understand and linked with relevant information. So, a user can access all the required information on a single page. All this can only be achieved if your web design is built by keeping in mind the user experience.

The Content

The insurance industry is very complex, with complex products and services structure, and all that comes with very complex terms and conditions, the users most often felt deceived by the insurance providers, it is only because they failed to opt for a correct policy. All that can be prevented if you prepare a user-centric content, ask your existing customers about their first experience, and their current observations of your products and services. Such as:

What do they think when searching for an insurance policy?
What do they want to ask before signing up?
Do they have any ambiguity now after the sign-up?

Try to think from a common man’s perspectives, put yourself in the place of a naïve prospect, who don’t know much about the business and is desperately seeking a solution. Then prepare the content accordingly and try to answer as many questions as you could, but do not make the content too long or too complex, avoid technical terminologies, speak the simple and plain language. Try to educate your visitors. Give them a sense of trust and comfort.

Choice and Freedom

Give your visitors choice and freedom, give them a sense of control. Insurance policies are complex, and unfortunately, the majority of the general public couldn’t effectively differentiate from one policy to another. Let them choose from different plans, but make sure they all look different. Provide side-by-side comparisons of different policies, claims and risks and other attributes of the policy. Try to summarize a policy in the shortest possible form in a simple and easy to understand language. Consult with your sales staff, ask them about their experiences and then prepare the content accordingly. Case studies, real-life examples, and such materials also help a lot in building the trust factor and easing the customer’s frustration.

Suggestion and Advice

When a visitor reached your website either through an online search or social media or adverts or anything, the first thing they will seek is professional advice and suggestion. Try to dive into the customer’s mind, try to think from their perspective and then decide what kind of advice or suggestion could help them solve their problems. Purchasing an insurance policy is not entirely a business decision but customer’s emotions are also attached to it, they want to protect their life, health, future, family, vehicles and other valuables. The stacks are very high for them, so try to provide such advice and suggestion which can build a sense of trust, freedom of choice, and overall a positive impact on customers mind. Be very specific and very clear, do not try to hide anything or sugarcoat anything, be direct and blunt with your content, information structure and other materials.

Conclusion

Your website strategy is the most crucial part of your overall online strategy. It could easily build or destroy your brand image and reputation. The website strategy has to be built on the bases of intensive research. First of all do specify your objectives clearly, then do the research, take interviews or conduct surveys among your sales staff, product managers, internal management, customers or whoever you can talk to. Consult a professional web design agency in Dubai, UAE such as RSI Concepts. Prepare content and set up the navigational structure as per your priorities.

It is important to prepare all the details and content first and then move to the actual web design so that your design could be able to accommodate all the content, and you do not require unnecessary revisions. Web design for insurance companies should be very user-friendly, and easy to navigate. The content should be easily understandable with precise information. Think from the customer point of view and build up a customer journey accordingly. The overall web design should be interactive and engaging. Hope this guide will help our customers understand the subject effectively. If you have any feedback or suggestion, please feel free to express your thoughts in the below comment box.

Check this out: How Queue Management System Helps to Provide Better Customer Service

July 16, 2020

The Anatomy of a Modern Bank Web Design in Dubai

When was the last time have you revamped the web design of your Bank’s website? Some may say a year ago or two years ago or even very recently! But do you know what are the important features and methods to transform your ordinary bank website into a powerful marketing tool? Well, we will enlist them all here and will discuss them one by one.

The success of a financial institution is solely based upon the trust it builds among the people and the convenience it offers. So a web design for a bank should always have to have all the necessary information which should be presented in a very organized way so that everyone can get exactly what they are looking for. This means the web design will have a lot of information and a lot of services which need to be presented in a very simple and easy to access manner so that anyone can easily get whatever they want. This is why web design plays an important role in online success. The bank’s profile, mission, vision and services all should be there on their website. This makes a bank’s web design a way too different and complex than any ordinary website.

Here is complete anatomy of a bank web design in Dubai, UAE:

Online Banking
Separate Product Pages/sections
Content
Social Media Integration
Mobile Friendliness/Responsiveness
Online Support and Contact Information

1. Online Banking

This is very important to understand how online banking is rapidly exceeding the ordinary day-to-day banking. People who are living in Dubai, UAE, no one will ever feel the need to enquire from a bank about online banking as everyone assumes that it is a part of the standard banking system. Especially the younger generation heavily relies on online banking. It also revolutionized the businesses’ transactions. The Online Banking portal should be very easy-to-access and well designed to be to assist/aid the customer to easily perform a task.

2. Separate Product Pages

The homepage of web design is the most worked upon a thing, but a bank’s website is not an online brochure, but it is a sales funnel. This is the reason we always encourage our customers to have dedicated pages for each product. You can link them in the homepage navigation, or dedicate a small widget for important pages, or a banner, or anything. In some cases, the different products also mean separate internal departments, so having dedicated sections and pages for each product also help to manage them with ease. Standard web design always limits to follow a single theme and colour scheme but for a bank, the web design could have multiple slightly or even completely different web designs.

3. Content

Content is also equally important than any other thing is web design. The content should be small, descriptive, appealing, interested, and simple-to-read and understand. People don’t like to scroll a lot, but if your content is well prepared and well organized then they will keep scrolling unless and until the continuity of the content interrupted by any over-designed element or irrelevant content. This all depends upon the web design of a bank’s website and could directly impact the sales.

4. Social Media Integration

The modern age is an age of social media and the internet. People spend hours on daily bases over social media platforms. People acquire information and expect their favourite brands to be actively present at social media. Having social media feeds and links will provide fresh information to the customers who want to learn more about your bank’s activities, latest offers, latest products, and your organizational initiatives for the betterment of the community. This also strengthens the trust among the customer and the bank. Again this all can be done only if the web design is carefully crafted will all those measurements in mind.

5. Mobile Friendliness/Responsiveness

Mobile is the most popular choice to access the internet for a wide percentage of Dubai, UAE population. Pay extra attention to the mobile layouts, look-n-feel, navigation and ease of access to the information. As the mobile screen is a very small display, so all the information should have to present carefully to keep a visitor on the web page. A Modern Bank’s web design should have all those features if they want to exist in Dubai, UAE. That is not just all, the cross-browser compatibility and the user experience on different screen sizes are also equally important.

6. Online Support and Contact Information

Online support and the Contact Information are the most searched things by any online user. So, the web design should be prepared in a manner that it can provide all that information within a few clicks. Other information such as the customer care offices’ location & contact details, ATM’s location, branch timings and a lot much other information can be included. The online chat is also very popular these days, and the customers are giving very positive feedback about it. So, online chat or Whatsapp account can also be linked on the website. The web design should be designed in a way to present all those information on the very common places people usually expect them to be.

Conclusion

Web design for a bank is not just a website but it is the entire online identity of the bank. It could and it should portray a very positive image of the bank. There are so many other things that need to be considered while preparing a web design, but for a bank’s website in Dubai, UAE, these are some very important factors in order to achieve the online marketing goals. Many types of research have been done throughout the world and they found that whoever is going to a website can make up their mind within a glimpse of an eye. This first impression of your bank entirely depends upon a carefully crafted web design.

Checkout: 6 different types of Websites that are common in Dubai

July 15, 2020

6 different types of Websites that are common in Dubai

In this blog, we will talk about 6 different types of websites that are common in Dubai, UAE. As the United Arab Emirates is a very versatile and multi-cultural environment so the technological advancements and competitiveness are higher than any other region of the world. UAE is not only a local market but it is a financial hub for the large organizations and multinational companies to also run their operations for central Asia and Africa. Which are the reason the local market and businesses are prospering and ever-growing? There are so many different ways to build a website, however, these are the most common techniques or classification of the web design and development most widely used in Dubai, UAE:

Static
Dynamic Websites
Mobile First
Responsive
Corporate
eCommerce

1. Static Web Designs

Static web designs are built on the basic technologies that are the most fundamental technologies of the website and web-based application development. Mainly HTML and CSS are used for website development with the aid of JavaScript and other programming languages. They are very light-weight, super-fast and easy to build. These days with HTML5 and CSS3 the programmers, developers and designers can add complex animated effects and very modern looking web designs. The only drawback is the Static Web Designs doesn’t have any control panel or Content Management System (CMS) which makes it harder for the ordinary user to update the content and data on the Static Web Designs. But in case if you have a dedicated IT team or a long-term vendor as a partner than they can do the updates very easily.

2. Dynamic Websites

Dynamic websites are websites with having a content management system (CMS). The CMS is a backend control panel which let ordinary users update the websites, change text, headings, images, videos/media, creation of new pages and much more. The control panel is called the content management system and there are tens of hundreds of different types of CMS available in the market, most popular open-source platforms are Drupal, Joomla, WordPress, Google Blogspot, etc. Big web designing companies often have their own in-house CMS commonly refers to a custom CMS. The biggest advantage of the custom content management system is security and data protection. As such CMS is built by random organizations so the structure and core programming is always hidden from the general world, another advantage is the cost. The running cost is also lower comparing to popular open-source CMS.

3. Mobile-First Websites

Mobile First websites are becoming more popular than ever before. As per various studies and researches, the number of the active smartphone in the country is of about 95% of the population, this is a huge number, even higher than the US and China. This leads society to spend more time on smartphones than on conventional computers. Which is the reason the mobile-first websites phenomenon got pace in the country? The Mobile-First Websites are 100% responsive, along with some additional features which are only exclusive for the smartphones and smartphones applications.

4. Corporate Websites

Corporate and Enterprise sectors are always too focused on their communication with their customers and audiences. This is the reason, each project requires more detailed market analysis. The corporate sector and large enterprises always have strict marketing guidelines, which a web designer or developer should always consider to deliver a successful project. Maintaining the brand identity is always crucial and in case if it a re-branding or a complete upgrade for the brand identity the websites play a crucial role. As online mediums are the most viewed and influential mediums. Such websites or marketing projects demands highly trained and professional individuals with experienced web development agency to deliver a successful project.

5. Responsive Web Designs

Responsive web designs are built only having one agenda in mind which is “one for all”. It means the single version of the website should be able to compatible with Smartphones, Tablets, Laptop, Desktops, Small and large screens, multiple web browsers such as Mozilla, Chrome, Safari, Internet Explorer/Edge, etc. There is no need for having separate versions for computers and smartphones or mobile devices. Such designs are very commonly used in Dubai, UAE. In fact, it is considered to be an industry-standard these days. The web designers and developers are teaming up with the latest technologies such as HTML5, CSS3, JAVA and many other platforms to achieve that.

6. eCommerce Portals/Websites

eCommerce Portals and websites have gained so much popularity that in some regions they have surpassed the physical retail outlets. If you are a small merchandiser, a local retail store, supermarket, a local brand, international brand, or even the large malls and departmental stores; everyone has an online eCommerce Portal/Website these days. People are preferring to search for online before making any decision to purchase and it is way too convenient to provide them with a facility to purchase online too. The eCommerce web design and development especially in Dubai, UAE requires a highly professional set of skills and demands a comprehensive understanding of the local market and psychology. This is why at RSI Concepts we have built our in-house eCommerce platform and we are serving our customers by not only offering a ready-made solution but full-scale customization too. Since the requirements and needs of each and every project differ from the other so we are always flexible towards the customization and personalization of our products and solutions.

Conclusion

Different type of businesses or and organizations have different types of audiences and targeted markets hence require an entirely different approach to communicate with their audience via online mediums. Being an IT Consultant we always try to provide our customers with the best possible solution. This is the reason, we have developed and designed hundreds of website for small business, medium-size organizations, corporate sector, government sector, public and private organizations and many more. Corporate websites, eCommerce websites and any other website can be mobile-first. In fact, most of the companies are preferring mobile-first designs over conventional designs as more and more searches internet look-ups and online purchases are being made from the mobile devices than the laptop/desktop.

I have tried to provide a short and very pivot brief of 6 different types of websites that are common in Dubai, UAE. The purpose here is to provide basic understandings of different types of websites and also share our experience with our audience. In case if you have any question, feel free to write to us in the comment box.

Checkout: Ajman Bank Acquired RSI Concepts for Web Design Revamp

July 13, 2020

Ajman Bank Acquired RSI Concepts for Web Design Revamp

Ajman bank acquired RSI Concepts for their web design revamp in 2020. Ajman Bank is one of the fastest-growing financial institutions in the UAE. Ajman Bank has introduced a wide range of Islamic Banking and Sharjah compliance services for individuals, family, businesses, and government institutions. The Ajman Bank pioneered a lot many new technologies to the financial market of the United Arab Emirates and is providing a multitude of exclusive services. The Ajman Bank is widely trusted by individuals and businesses not only in Ajman but all over the UAE.

Ajman Bank never compromises to the service quality and customer journey which is the reason the Ajman Bank always opt for high-end technological solutions for the bank and the customers. The marketing and communication team is responsible for the customer-friendly image that the bank has built over the years. The Ajman Bank is investing a lot in the eco-friendly and paperless initiatives of the government of the UAE. The Ajman Bank is also responsible for the rapid economic growth of the Emirates of the Ajman and is proven to be a trustworthy partner for the shareholders. The Ajman Bank not only put the customers first but also put policies in place for the betterment and individual growth of its employees. Such trait is a clear indication of honesty, humanity and mindfulness of the higher management.

Ajman Bank’s marketing and communication team have proven to be the best by continuously evolving their approach and mediums of communication to communicate with their customers and the broader audiences. Recently the Ajman Bank has decided to revamp its website to incorporate their modern communication strategy. RSI Concepts was honoured to revamp the website for Ajman Bank. The new website is built to be more customer and service-centric. The navigation structure has been upgraded to be easier to use and user friendly. The main objective was to adopt a modern theme and a new communication strategy. The mobile user experience was completely upgraded and more flexible with the latest compatibility patches to support a multitude of mobile devices.

Being a service provider RSI Concepts is honoured to have such a long term partnership with such a prestigious and reputable institution. Hence another proof of our excellent analytical abilities and technical skills. Developing a website for a bank is not an easy task, especially when we have to consolidate tons of information in a way that everything is reachable to everyone within a few clicks. Which was remarkably done. The graphic designing, programming and the technical part is also very difficult and requires highly trained professionals to abide by the strict security policies and marketing guidelines. We are very proud of our professional web designers and the programmers who left no stone unturned to make sure an exclusive user journey with a highly secure website platform.

Here are the comments of our Sales and Marketing Manager, Ms Maheen who was responsible for this project and she did indeed done a remarkable job to complete the project in timely manners:

“For sure this was a test for my management abilities and the technical skills of my team. The task was being assigned to carefully handpicked individuals who are highly experienced and master of their respective fields. It was impossible to complete the project in a timely manner without the support and communication between the Ajman Bank and RSI Concepts’ teams. Everyone was highly attentive and responsive and always willing to go an extra mile to complete this project in timely manners along with all the strict policies and very high standards that were required to meet the expectations of the Ajman Bank marketing team. This is the reason we are being able to provide an exclusive user experience and easy-to-access service structure form the website. I am thankful to not only my team but the Ajman Bank team who have supported us and showed superior professionalism throughout.”

The web design process for a bank’s website with strict security policies and communication guidelines was never an easy task. The website design in Dubai, in general, requires a lot of understanding of the audience and the customer mindset. As UAE is a community of diversity and a multi-cultural ecosystem, which demands advanced analytical and professional skills to be able to deliver a successful project. At RSI Concepts we have a team of highly experienced and professional people who proved to be the best in their respective fields.

This is the reason at RSI Concepts we have a long list of clientele who had repeated business with us for the past many years and are still satisfied with our products and services. At RSI Concepts we never compromise for security and user experience, not even the least bit. This is the reason we have been praised by our customers for the quality of work we have delivered to them and also for the technical support we are providing for more than a decade now.

Checkout: Paperless Queue Management System – Dubai, UAE

June 11, 2020

10 Innovative Web Design Tricks for business located in Dubai, UAE

Almost 90% of the time when a visitor reached your website they make up their mind about your business’s stature or authenticity which is critical for your reputation. These 10 innovative web design tricks will help you grab more attention from the visitors. The visual graphics and the taglines of the design that a visitor first saw can make a huge impact on their mindset about your business. This is why the web design you choose should be in-line with your marketing strategy and not only that the overall web design should also have to be very unique and distinctive so that the visitor can remember it for a long time and they might consider coming back again.

Now the question is why did I name this blog as the “10 Innovative Web Design Tricks”? Well! Once you understand the basic dynamics of web design you will be able to track your visitors to click only on the places/pages you valued the most, this is to further make your marketing campaign more precise, targeted and effective.

Here are the 10 Innovative Web Design Tricks to enhance your online presence if you are located in Dubai or anywhere in the UAE:

Asymmetrical & Full Page Header
Organic (Bubble or Fluid like Appearance)
Retro
Enhanced Real-life Images or Elevated Images
Monochrome UX/UI
Overlapping Design Elements
Large Navigation
Large Typography
Dynamic Scrolling
StoryBoard Based UX/UI

1. Asymmetrical & Full Page Header

Asymmetrical & Full Page Headers are very popular among local businesses and SME. The basic meaning of asymmetrical is that the web design doesn’t follow the grid’s structure and the grids are not present at the front. The full-page header is self-explanatory, the web designers are focusing on just a few words or small phrases for hints along with a full-page header designed mainly focused on visual and graphics to explain the actual message.

Asymmetrical-and-Full-Page-Header — Image Credits: 56k.studiovoila

2. Organic (Bubble or Fluid like Appearance)

Such web designs are built on a solid grid structure and the design elements of the text are placed in bubbled containers along with the small or medium-sized solid text. The designers are using flat colour patterns with radiant or without radiant to focus more on the textual message, the header can be with less text and more visuals and graphics.

3. Retro Web Designs

Retro web designs are the designs with the old style or web designs from the early internet era. Of course, the functionalities and the navigational interface should be as per the latest trends. The retro look is mainly achieved with the old styled photos and design elements with an impression of very old, polarized or maybe black and white photos, entirely it depends upon the web designer’s choice.

4. Enhanced Real-life Images or Elevated Images

Enhanced Real-life Images or Elevated Images based web design and interfaces are mainly achieved with highly processed real-life images. This could be achieved with the shadows, elevated images, overlapping images, strategically placed in different design containers. Such visuals and graphics are very effective in getting more interest and attention from the user, as the human brain response significantly well towards the images especially real-life images rather than the text and graphical patterns.

5. Monochrome UX/UI

Monochrome UX/UI simply means the web user interfaces designed using only a single colour. Having a wonderful and eye-catchy web design is not the only aspect people will remember your website. But even If only a single colour is used to design the fonts and the elements on a plain solid coloured canvas, such design will be more memorable than any other type of designs. The human brain loves simplicity, which is the reason one colour web design or monochrome design is more easily captured and remembered by our brain. Although it may sound simple in reality this could be a nightmare for even an experienced web designer, so only a few attempted to adopt this approach but if a design is designed well in a monochrome UX/UI format, it looks like a masterpiece of the art.

6. Overlapping Design Elements

The overlapping design elements based web design is a kind of more modern and more up to date approach. Such designs look more kind of science fictional and mainly used to represent the companies who are into the technology or their products or services are somehow related to the technology. The different design elements are overlapping each other and sometime may look tangled. This will encourage a viewer to focus and pay more attention and if correct colour schemes are used, such designs result in more revisits.

7. Large Navigation

Since the mobile and tablets are becoming more popular so web designs with large navigations and large buttons are becoming more popular as they perform very well on all devices especially on smartphones and tablets, they even look more clean and more futuristic on laptop/pcs or large screens too. The mobile-first approach do very well but for certain niche only, so it depends a lot on your audience and the niche of the business.

8. Large Typography

As the name suggests the large typography means large fonts everywhere, this is also a modern design technique and gaining popularity especially among commercial, marketing and fashion industry, many eCommerce are also adopting it, but only those who are dealing in a specific product. Such designs are not best for a corporate or enterprise website but in general normal people tend to like them more.

9. Dynamic Scrolling

There was a time when parallax web design was the market leader but soon it lost its importance and the web designers start adopting dynamic scrolling instead, especially for large web pages. Dynamic Scrolling alone is not as that appealing but if used with a background video or any kind of graphical animation it can focus on anything the designer wants, such as a photo or a heading or a tagline and so on. This approach is also very effective when dealing with interactive web pages. It can also be used to give a 3D kind of visual effects with boosted user interaction.

10. StoryBoard based UX/UI

The Story Board based UX/UI is the best solution when you have to sell a service or product which impact the user directly. StoryBoard based web designs are mainly used by IT companies, or all kind of services providers to visually present the service and its impact in simple and short steps in a kind of storytelling mode. The important thing is to use proper and completely connected sequences to create a journey like an experience for the visitors. Coupled with 3D animation and carefully crafted interactive effects, the Story Board based UX/UIs can boost the conversion rates significantly.

Conclusion

Each web design technique or approach has its own use and of course, positive and negative impact on your conversions, the most important thing is before jumping on to the drawing board a web designer should clearly gain the understanding of the objectives of the website, the audience and the products/services of the customer. Website designing is not just to have a URL on your business card but it represents your business/organization and it will be the online image of the business. So, it is very important to choose a proper design format for it. The best way is to always acquire the services of a professional website designer in UAE, such as RSI Concepts.

Checkout: Interactive Smart Kiosks and Digital Signage Kiosks – Dubai, UAE

BLOG OF RSI CONCEPTS

Category: Web Design Dubai

What is Laravel Framework and Why is it So Popular?

What makes Laravel a Perfect fit for Modern Software Development Needs?

Highly Advanced Out-of-the-box Official Laravel Packages

Top Software Development Trends which will Increase the Demand of Laravel Framework in Coming Years

Conclusion

A Great First Impression Boost Leads and Sales

Simplify User Journey and Enhance Customer Experience

Responsive Websites Get More Traffic and Have Higher Conversion Rate

SEO Friendly Website is a Key to Success in 2023 and Even Beyond

Conclusion

Step 1. Company Profile

Step 2. Company Portfolio

Step 3. Contact the Company

Step 4. Arrange a Kick Start Meeting or Requirement Gathering Meeting

Step 5. Request for Quotation and Contracts

Step 6. Work Samples

Contact their Customers

Industry Experience

Step 7. Other Services

Website Maintenance (AMC), SLA and Hosting

Step 8: Listen to your Heart

Conclusion

The Presentation

The Customer Satisfaction

Basic Elements of an Insurance Company Website Look/UX

1. Header

2. Slider

3. Body

4. Footer

Basic Traits of an Insurance Company Web Design

Ease of Use

The Content

Choice and Freedom

Suggestion and Advice

Conclusion

1. Online Banking

2. Separate Product Pages

3. Content

4. Social Media Integration

5. Mobile Friendliness/Responsiveness

6. Online Support and Contact Information

Conclusion

1. Static Web Designs

2. Dynamic Websites

3. Mobile-First Websites

4. Corporate Websites

5. Responsive Web Designs

6. eCommerce Portals/Websites

Conclusion

1. Asymmetrical & Full Page Header

2. Organic (Bubble or Fluid like Appearance)

3. Retro Web Designs

4. Enhanced Real-life Images or Elevated Images

5. Monochrome UX/UI

6. Overlapping Design Elements

7. Large Navigation

8. Large Typography

9. Dynamic Scrolling

10. StoryBoard based UX/UI

Conclusion