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Month: February 2021

Muntada Islami hired RSI Concepts for Development of Website and Management Information System.

Muntada IslamiThe Muntada Islami is an Islamic institution promoting Islam and Islamic culture. The history of Muntada Islami Islamic Forum goes back to 1929, but the latest reforms were made by the direct order of His Highness Sheikh Dr Sultan bin Muhammad Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, may God protect him. The Muntada Islami is leading the region with its great programs and events hosted by scholars and specialists on the sciences of Islamic Sharia, laws, culture and sociology. The form is responsible for encouraging youth and promoting the true image of Islam and Islamic traditions. The Muntada Islami also has the largest Islamic Library in the GCC and Middle East. The Head Quarter building consists of classrooms, lecture halls, a library, research rooms, and other facilities to facilitate graduate program and various other science and research-based programs for Islamic, cultural and social studies.

Muntada Islami is continuously expanding and in order to improve its operational capabilities and provide online courses and certifications a website and a customized management information system was required. The website is meant to be for the public and the tailor-made management information system (MIS) was designed for the internal staff. The main objective was to revamp the brand identity and improve Muntada’s online presence, providing facilities for the online courses and certifications, and also to improve the internal operational efficiency. RSI Concepts was entrusted with the task to design and develop both systems to meet the needs. We have analyzed the requirements and establish an understanding of the scope based upon the requirements, suggestions and our experience in the field. The final product was not only meeting the requirements but also providing so many additional features which were very helpful. The project teams from Muntada and the senior management was very happy and the UAT was a great success for the project.

The website is a complete communication portal for the public. The website contains corporate details, news, events announcements, online seminars and event registrations portal, online course certificate registration portal, online training modules, online paper/test modules and a lot more. The user interface is designed extremely well to manage all those information in a very simple and easy-to-access navigational structure. The website is extremely responsive and is completely compatible with different devices and platforms to ensure excellent user experience while navigation, course studies, exams/test, etc. The design is prepared well to represent the brand identity.

The MIS is accessible over the intranet and internet and is considered to be the backbone of any organization’s operations. It is completely custom-designed to meet the needs and requirements of the Muntada. The application is a powerful software with several layers of access and authentications to ensure the organization’s policies and operational mechanism. Our customized management information system (MIS) or also known as only “Intranet Application” allows the staff to manage multiple daily tasks, for example, complete finance management, tasks management of the employees, complete event/seminar management, management of the courses and relevant tasks. Workflow management, as per the organization’s policy. Furthermore, all HR-related tasks can also be done through our tailor-made management information system.

Here are the comments of our Project Manager, Mr Shehzad Asghar:

“It was a great experience working with the Muntada team. The project was too big in terms of complexity as operational tasks were completely digitalized with digital authentications and workflows in place. Another big task was to build a centralized information system structure that enables the management staff to control, manage and alter policies and rules, this flexibility allows the management to control the complete system through a very simple and easy-to-use user interface. Thankfully due to our previous experience in such projects our team had successfully developed the system which not only met the requirements but surely surpassed the expectations. We will look forward to more future collaborations.”

At RSI Concepts we always focus on the solutions which completely satisfy our customers and return a great result over their investments. Our team consists of highly skilled professionals, and experienced analysts who have vast experience in such large projects enabled us to deliver some of the best solutions available in the market. We are very excited to have such a prestigious customer listed in our clientele list. We will look forward to more such opportunities to help and support our customers in their IT needs.

Check this out: Mobile Application Development for SEWA by RSI Concepts

5 Tricks to Best Utilize Digital Marketing Campaigns

5-Tricks-to-Best-Utilize-Digital-Marketing-Campaigns

Digital marketing is very crucial for businesses these days. No matter how big or small you are, whether you are a medium-size enterprise, a huge corporation, a multinational, a government entity, or a small shop owner, the digital marketing could help you achieve your marketing goals. Although it may sound simple the digital marketing is a very complex and continuously evolving platform. Digital marketing or online/internet marketing have already surpassed traditional marketing. The businesses from all sorts of industries are rapidly adopting digital marketing. Due to very detailed statistical data and analysis, digital marketing has become more effective than traditional marketing. Businesses can easily identify the demand of their customers through the business insight of digital marketing and can easily act accordingly. It is equally effective for both B2B and B2C types of businesses. If digital marketing is done correctly it can enable you to reach millions of potential prospects and customers.

You must be doing digital marketing, if not, we will suggest you immediately include digital marketing in your business plan. In order to ensure the highest return over your investments in the digital marketing, you must have to do it right, else you will end up paying more for less outcome. Before we jump into the tips and tricks first let us see what exactly digital marketing is. In simple words, whatever method of marketing that requires internet or digital mediums is called digital marketing. It majorly consists of the following:

  1. Website
  2. Social Media Presence
  3. Search Engine Optimization or SEO
  4. Email Marketing
  5. Search Engine Marketing (Google Adwords, etc)
  6. Pay-Per-Clicks or PPC Advertisements
  7. Native Adverts – Social Media Platforms (Facebook, Instagram, Snapchat, LinkedIn, Twitter, etc)
  8. Content Marketing
  9. Online Ads
  10. Inbound Marketing

Above are 10 major types of digital marketing campaigns.

Here are 5 tricks to best utilize digital marketing campaigns for your business:

1. Do Research and Set Goals and Objectives of the Digital Marketing Campaign

Do-Research-and-Set-Goals-and-Objectives-of-the-Digital-Marketing-Campaign

Having some research prior to setting up a digital marketing campaign could significantly improve the outcome. Research about the platforms, campaign types, costing, etc. Then set up the goals and objectives of your digital marketing campaign. Most often people don’t even define any goals and objectives of their marketing campaign. Even if some customers have goals and objectives of their digital marketing campaign either they are not clearly defined or very loosely defined, for example, the customer is aiming for “increment in website traffic” and “increased sales” these both terms are very generic and one thousand more visitors or hundred thousand more visitors both cannot be differentiated. So, you should understand:

  1. Where I am currently getting the most customers from?
  2. What areas have the potential to purchase my product or service?
  3. What industry I am currently selling to, what other industries could be interested?
  4. What is my current online conversions’ stats?
    1. How many visitors I am getting on the website?
      • How many of those visitors are making a purchase?
    2. How many leads I am getting from my social media?
      • What platform is currently providing more leads?

5. How many more website visitors should I have to meet my goals?

6. How many more social media users do I need to reach my goals?

So, a clear goal and objective should have to be defined, for example, an increase in traffic should be four to five thousand more visitors and twenty to thirty per cent more sales. Hence a clear plan can be laid out to achieve these objectives what platform we should utilize, or how much should we have to pay daily to meet reach this limit and other similar parameters. Hence, doing some research prior to setting up the campaign will help to define very clear, measurable and relevant goals and objectives and the timeline of the digital campaign can be defined.

2. Setup Targeted Audience to Boost the Outcome

Setup-Targeted-Audience-to-Boost-the-Outcome

The targeted audience is the backbone of any digital marketing campaign. People often get confused about that. As different digital marketing platforms have different methods and techniques to classify the audiences, it is important that we understand how to narrow down our audience for the best results. The audience could be based on demographics and geographic classifications. You should be able to understand what market or place or what types of businesses or people you want to target who have the highest probability to convert. For example:

  1. Are you targeting B2B or B2C?
  2. Is your audience concentrated in a certain area or location or multiple locations?
    1. You only want to target the gold and jewellery shops? Who must be located in certain areas
    2. You want to sell women leather bags
    3. You want to sell software used in the banks only
    4. Etc
  3. Is your audience lies in a certain age group or gender?
  4. Do you want to target only certain professions or professionals?
    1. Procurement Managers
    2. Marketing Managers
    3. CEOs
    4. Etc
  5. Do you want to target particular industries?
    1. Oil and Gas
    2. Cargo and Shipping Companies
  6. Who else can be interested in your products or services?

Questions like these will help you understand your audience and targeted markets very well. This is important to define your targeted audiences and targeted markets. This will help you later to choose only the most relevant platform for your digital marketing campaign.

3. Choose the Digital Marketing Platform Wisely and Cut the Cost

Choose-the-Digital-Marketing-Platform-Wisely-and-Cut-the-Cost

Once the goals and objectives are set the targeted audience and markets are defined, the next step will be to choose an appropriate platform which allows reaching your targeted audience. This will significantly improve the outcome and also reduce the cost of the campaign. There are a lot of digital marketing platforms available in the market. All platforms have evolved around different trends and have unique abilities. In order to choose a digital marketing platform here are a few points that you must check before starting your campaign:

  1. How many users are using the platform in your targeted market’s location?
  2. What is the conversion rate of the platform?
  3. What is the costing mechanism?
  4. What is the cost of the campaign?
  5. How closely does the platform allow you to narrow down to your targeted audience?

The platform you are choosing for your digital marketing campaign must be popular in your targeted geographic locations. The conversion rate must be good. It means that the platform is capable of delivering quality leads and will ensure a good return on your investments. The payment mechanism is also important to control and minimize the cost of the digital marketing campaign. Another most important thing is if the platform allows you to target your desired audience or not. For example, if you want to target only a certain age group or a certain location/sector of the city, does the platform allows to do that or do you have to select the entire city to reach out to the sector or area you are targeting. This will also increase the cost per click or per conversion. This analysis will help you a lot in reducing the overall digital marketing campaign cost as well as the individual platform’s campaign budget.

See More: Website Development with leads management system

4. Measure the Results, Calculate the ROI

Measure-the-Results,-Calculate-the-ROI

Measuring the results of a digital marketing campaign will help you understand your return over your investments. And it will also help you to further optimize your campaign. Different platforms have different payment methods, mechanisms and costing plans. The simplest way to measure your return over your investments is to:

  1. Calculate the total number of leads from each platform
  2. Calculate the total number of spending on each platform
  3. Calculate the average rate of a single lead/conversion from each platform
  4. Calculate the total number of conversion/sales from the entire digital marketing campaign
  5. Calculate the total ROI of the campaign

Now you will get a clear picture of what platforms are doing well and at what cost. These calculations are a bit irregular, for example, in the first month you spent five thousand on Facebook and got two hundred leads, and let say eighty sales. In the same month, you have spent some amount on YouTube and got one hundred sales. In the third month with the same spending, YouTube might be performed a little sloppy and Facebook’s sales got increased. This scenario could happen much often, so do not drop a platform for just one month’s bad performance, at least evaluate them for six months. After that reduce the budget of low-performance platforms and put more budget on better performing platforms. This will increase your return over your investments in the digital marketing campaign.

Furthermore, you must have to scrutinize your content, graphics and adverts as well. If you are sending emails that are almost identical to all other promotional or marketing email people are using, then the chances are high they might not read it. If you are advertising and your adverts are not interesting, the design, the tagline, the content, photos or videos, everything should have to be appealing and eye-catchy, otherwise, people will not going to click on it. Your content, advertisements and graphics should be eye catchy, readable, and your message should have to be very clear and short to increase the CTR or click-through rate. These all factors along with the platforms and their performance should have to be scrutinized to understand and identify the areas of improvements.

See More: Importance of Digital Marketing in 2021

5. Website and Search Engine Optimization (SEO)

Website-and-Search-Engine-Optimization-(SEO)

Website and search engine optimization or SEO is also very important. If you are doing email marketing, PPC, CPC, Google Adwords, Facebook/Instagram, LinkedIn Ads or any other platform you are using, eventually your targeted audience will end up on your website, and if your website is not capable of converting online leads, your campaign will be failed. The impact of website design on digital marketing is significant. Everything has to be best whether it is your web design, navigation, graphics, UX/UI, pictures, videos, text, user experience or user journey. Your website is an ultimate marketing tool rather than just serving as an online company brochure or profile. These days, smartphone compatibility (responsive web designs) and cross-platform compatibility are a must-have feature. Add other languages too to your website if they are related to your targeted audience and market. Multi-lingual websites also do well in the search engine ranks.

See More: Expected web designs trends for 2021

As your website is the backbone of your digital marketing campaign, your SEO can be frankly called the backbone of your organic website traffic. Organic means completely free, you don’t have to pay Google or any other search engine for that. This is why the SEO or search engine optimization is also very important for long term digital marketing goals. Make sure your website is designed and developed as per the SEO standards and also make SEO a part of your digital marketing campaign. This will help you gain long term benefits, which could help you to sustain your online growth for a longer period of time. So having a business-oriented website and a good amount of SEO could really make a difference.

See More: 5 Changes in your Website that can generate more Business

Conclusion

Digital marketing is extremely important for a business to get the benefits of the online domain. The past few years have proven that digital marketing is way too productive and cost-effective than traditional marketing methods. Digital marketing like all other IT-based solutions is also continuously evolving and innovative. Without a clear plan and strategy, one can easily waste time and money without getting any outcome. Before initiating any digital marketing campaign you should have clear goals and objectives of the campaign. Then for those goals carefully choose audience or targeted markets. The next step is to wisely choose the digital marketing mediums and platforms which can meet your needs. On top of that, your website is also very important. In the modern era, a business website is almost half of its reputation. Make sure your website serves the purpose and serves it very well. In order to gain long term benefits of the digital marketing campaign, make search engine optimization or SEO mandatory for all your digital marketing campaigns. It is always wise to consult a professional digital marketing service provider like us, RSI Concepts. You can reach us through the comment box below or simply write us through our Contact Us page.

Check this out: Read this before starting Digital Marketing Campaign in Dubai

Why should you choose RSI Concepts for Web Design in Dubai and Sharjah?

Why-should-you-choose-RSI-Concepts-for-Web-Design-in-Dubai-and-Sharjah

As the websites are gaining importance in the marketing industry, the demand for professional web design services is also increasing. Often it is hard to select any web design agency in Dubai. RSI Concepts is a leading web design and development agency in Dubai, Sharjah, Abu Dhabi and all across the UAE. We have more than a decade long experience with skilled staff and more than one thousand successful projects throughout our time. We have been serving the corporate sector, oil and gas industry, healthcare, services-based industries, banks, government entities, large organizations, SMEs (small and medium-size enterprises), and international customers. We are helping our customers with consultancy, cost-effective solutions and business-oriented web designs in Dubai and all across the UAE. We will ensure the best return on your investments.

What we do?

What-we-do

RSI Concepts is specialized in a variety of IT services including web design and development, web applications, web portals, eCommerce, corporate sites, online tools, system integration services, digital marketing services, hosting and domain name services, smartphone application development services (Android & Apple iOS) cloud solutions, search engine optimization (SEO), digital advertisements and paid marketing services and much more. Along with that, we are also providing hardware-based solutions, such as queue management system, interactive touch screens, customized digital kiosks, home & office automation services (smart home/office) and a lot more. Our in-house products include content management systems (CMS), HR Management Systems, Intranet Applications, Queuing System, Customer Feedback and Survey Systems, Digital Signage and Video Wall Management Systems, Property Management Systems and other corporate and enterprise tools.

Why you should choose RSI Concepts for your Web design projects in Dubai?

Why-you-should-choose-RSI-Concepts-for-your-Web-design-projects-in-Dubai

As I have mentioned earlier, choosing a web design agency in Dubai, Sharjah or any other emirate of UAE could be tricky, as there are so many webs designing agencies in Dubai. In order to choose a suitable web design agency in Dubai, you should check some major things and features a web designing company is offering.  If all those or most of those features are available then you can select that company without any doubt. Here is a list of key features that prove RSI Concepts is the best choice for your web design requirements in Dubai, Sharjah, Abu Dhabi, or any other emirate of UAE.

Our Journey

Our-Journey

RSI Concepts is continuously serving our wide range of clientele for more than a decade now. Our journey begins like any other ordinary web design agency in Dubai, but due to our hard work, quality products and services we have established a well-reputed brand name in the country. Throughout our journey, we have established long-lasting relationships with our clients. In our journey, we have offered a variety of products and services. We didn’t only create new products and services but we have also improved the quality of regular IT services to ensure our client’s satisfaction.

Our Experience

Our-Experience

In our prosperous journey, we have gained valuable experience in relevant products and services. On top of that, we have also provided a lot of many innovative and technologically advanced solution to our customers. We have experienced in customized solutions rather than only offering standard modules and models to our customers, we take their requirements and prepare a completely new product or service to ensure supreme quality with a cost-effective approach or we modify our standard modules and hardware to meet the needs of the customers. This made us capable of delivering some of the very unique and unconventional solutions which no one else can do in the UAE.

Our Skilled Staff

Our-Skilled-Staff

As RSI Concepts covering the miles and laying milestones throughout our journey, our professionals and skilled staff also gained experience and were able to meet some of the very untraditional demands of our customers. At RSI Concepts we have a very strict scrutiny process, we only hire highly skilled professionals and trained them to be able to ensure maximum output with the highest quality. This also enabled us to propose top-of-the-line solutions with the best price tags in the UAE. This also enabled us to propose virtually any type of customization. Our web design and development teams are well trained, highly qualified, experienced and professional. We have created some of the remarkable web designs for some of the largest corporations, businesses, and government entities. Our web designs have successfully not only delivered the desired results but in most of the cases, we have surpassed the expected efficiency and return over the investment.

Our Clientele

Clientele

Our clientele includes some of the largest UAE organizations and businesses, along with international customers from GCC. We have successfully delivered extraordinary web designs to various government entities and departments. We have vast experience in dealing with national and multi-national corporations and enterprises. We have revamped websites and complete company profile for a lot many customers operating in multiple industries and sectors. We have delivered most productive websites for banks, healthcare sectors, financial sector, automotive industry, rental and sales industries, real estate sector, small and local businesses, retail sector and much more.

Innovative Web Designs

Innovative Web Designs

Our business analysts and design team is responsible for some of the extraordinary innovative web designs. We take requirements from the customers, analyze them and then propose them mockup designs. Once a mockup is approved we proceed with full-on designing of the website. Our design team, business analysts, and project manager intensively work together to ensure the finest quality and maximum outcome of the design. We completely understand what our customers need, then we refine this requirement on the bases of our experience and research of the market, then a proposal is formed and presented to the client. This way we can ensure a great interactive web design with the highest quality and maximum functionality.

Latest Technologies and Advance Tools

Latest Technologies and Advance Tools

At RSI Concepts, we only use the latest technologies and very advance tools to create the web designs and then the programming is also done using the latest programming tools to ensure maximum functionalities and enhanced user experience. We care about our customers, we never compromise on the quality that is why whenever a new tool or technology upgrade happens in the market we immediately adopt it. Our web design team always stay up-to-date about the new innovations and inventions in the market. We always use the latest programming methods and techniques to ensure a smooth user journey from our clients’ website.

Multi-lingual Dynamic and Responsive Web Designs

Multi-lingual Dynamic and Responsive Web Designs

As Dubai, UAE has a large ex-pat community from more than a hundred countries with diverse cultures and backgrounds. Having a multi-lingual website not only help you to get more connected with your customers/visitors but it also ensures more online business. At RSI Concepts we ensure that your multi-lingual websites provide a similar user experience and user journey in all supported languages and all on all supported devices and platforms.

We always suggest our customers go for dynamic web designs rather than a static web page. Dynamic web designs are those which have a backend software tool, known as CMS or content management system. This tool enables the customer and their respective team to make updates and changes on the website and do the posting of the fresh content on the website without any external help or help from the website development team.

Today the smartphones and mobile devices have surpassed the laptops and computers in the internet search. This is the reason we always propose responsive web designs to our customers. The responsive web design can automatically adjust itself according to the screen or platform of the user and also ensures similar user experience and user journey on the mobile devices as well. Furthermore, our web designs also ensure a similar user experience and user journey on different platforms such as different browsers (Google Chrome, Firefox, MS Edge, Safari), and different operating system platforms (Windows, Apple OS, Linux). This ensures a great user experience.

Direct Interaction with the Web Design and Development Teams

Direct Interaction with the Web Design and Development Teams

Although the best approach is to assign a project manager or an account manager to execute the project we also provide direct access to our web design and development teams. The customers are welcomed to discuss anything with the graphic designer, UX/UI engineers and website programmers to minimize any delay. This also enables a quicker and very smooth project execution.

Other Relevant Services

Other Relevant Services

This is very important for customers to understand, as RSI Concepts is not only providing web design services but a variety of all other services that are somehow connected to the websites and could also be helpful in creating a wonderful and high-performance web design. At RSI Concepts we have a digital marketing and search engine optimization (SEO) team. Who also got involved in the web designing and development process to ensure the web design that we are proposing to our customers also meet the marketing standards and are in-line with the market trends. These days search engine optimization or SEO is a very crucial part in the digital marketing, and if your website’s programming or your overall web design is not done in accordance with the search engine standards, chances are you might never be succeeded in your online digital marketing strategies. Especially when it comes to the organic traffic for your website the search engines are accounted for a huge chunk of that, which in some cases varies from 60% to 95% of your website’s traffic.

Along with that RSI Concepts is also providing paid digital marketing services, social media marketing and much more, all these skills can contribute in a great performing web design and the customer can enjoy the benefits of completely free organic traffic. RSI Concepts is also specialized in web applications, online web-based portals, website integration with other platforms and mediums, such as smartphone applications, customer registration and login portals, employee portals, intranet portals, CRM, other databases & information centres, API based integration, payment gateway integration, eCommerce portals, and much more. These services ensure enough experienced staff and their collaborated efforts which could result in great business-oriented web designs to ensure the best return over customer’s investments.

RSI Concepts also provides website hosting, domain name registration, email hosting services and cloud-based solutions. This means that all of the customer’s needs can be met under a single roof and a single contract can provide a solution for their various needs. The customer won’t have to worry about dealing with multiple vendors for multiple website-related services, but all services can be provided by RSI Concepts. This not only save extra hustle but it also reduces the cost significantly.

Website Security and Data Protection

Website Security and Data Protection

Website security and data protection is a very crucial part, as sometimes your websites can be linked to multiple other systems and might be communicating with other databases or service & systems if your website got compromised it could put other connected systems at the risk too. At RSI Concepts we take website security and data protection very seriously. Our specialized web design and development teams are well trained and experienced in the website security and data protection domain too. We ensure your websites never got compromised and so on and so forth. We always use the latest technologies and tools to build our customer’s web designs and for the programming to ensure the highest level of security against critical threats.

Understanding of the UAE Culture and Islamic Customs

Understanding-of-the-UAE-Culture-and-Islamic-Customs

As UAE is an Islamic nation and a very rich and unique cultural society, so there are certain customs and cultural boundaries which we should always respect. At RSI Concepts, we are well versed with the local customs and culture that is the reason we have been selected by a lot many government entities to build their websites. We are working in the country for more than a decade now, serving local and regional businesses, enterprises, corporations, organizations and government sector. Which enables us to deliver web designs that are completely in-line with the local culture, norms, morality and ethics of the society. Although UAE is a very diverse cultural hub having residence from more than a hundred countries with very different socio-cultural backgrounds, still UAE has a very unique and appealing local cultural tone and theme. Which always fascinate everyone, we make sure, and your web designs appeal to the audiences from your required targeted market.

Conclusion

Why should you choose RSI Concepts for Web Design in Dubai and Sharjah? Well, RSI Concepts is one of the leading web design and development agency in Dubai and Sharjah and also in other emirates of UAE. We have a vast experience in dealing with all sorts of industries and businesses clusters in UAE. Our project execution method is quick, robust and efficient. We have a track record of delivering great web design in Dubai, Sharjah, Abu Dhabi and other emirates of UAE. Our designs enhance the user experience and user journey. We are offering a lot many other services directly or indirectly connected to the websites. You can get all required solutions under one roof. Our cost-effective solutions and highly skilled professional teams ensure our customer gets the highest return over their investments. We ensure your website performs well on all supported platform and devices.

Check this out: How to choose the best web design company in Dubai?

Customer Feedback Importance in 2021

Customer-Feedback-Importance

Customer feedback is extremely important to provide you with a micro vision of each aspect of your business strategy. Especially in the year 2021 when the due to the 2020 scenarios the entire landscape of the marketing is changed, the whole perception of the customers are transformed, their expectation is completely changed and an all-time high, the competitors are giving you a rough time, in such times, you must have to keep your customers happy and satisfied, all this could be achieved with simple and very cost-effective customer feedback system solution. The customer feedback will provide you a great level of details and help you understand the expectations of your customers and will also help you identify the areas where further improvements can be done to raise the customer satisfaction level. The customer satisfaction will not only ensure your steady growth but it will also ensure more business and expansions. Happy and satisfied customers will always help to promote good brand identity and brand image, negative reputation will always hurt the business and could be very destructive. A simple customer feedback system solution can solve this problem.

How Customer Feedback Can Help Improving Customer Satisfaction?

How-Customer-Feedback-Can-Help-Improving-Customer-Satisfaction

Customer feedback will highlight both positive and negative things in your products and services. You can utilize that data to do improvements in certain areas, in your products or in your services or even in your service delivery methods and mechanisms. Customers usually tend to provide negative feedback when they are not satisfied or unhappy, and only give positive feedback when they are satisfied or very pleased with the product or service. Only an opportunity to submit feedback and a small expression that you take those feedbacks very seriously and the management will investigate and interrogate in case of unsatisfied service or product could leave amazingly positive effects on your customers’ satisfaction. Even if someone is not even attempting to provide feedback when they will read or learn about such feedback channels they will be satisfied. The feedback channel will also reduce the discomfort or anger of the unhappy customers as they will know that if they are unhappy they can easily raise their concerns to the senior management. This will significantly improve customer satisfaction.

Customer Feedback can Help Understanding your Customer’s Behavior

Customer-Feedback-can-Help-Understanding-your-Customer’s-Behavior

Customer’s behaviour is more like their reaction towards your brand. Your customer’s feedback will help you understand your customer’s behaviour such as, how they feel about your brand, what they expect from your brand, how much they are satisfied with your brand. Furthermore, the feedback will also help you understand your customer’s behaviour towards your products, services, staff, and their entire interaction at your business. This understanding is very important for businesses it will help you improve your products and services and the overall customer journey. Businesses can also understand easily what their customers expect from their products and services, as they satisfied with the results or what else can be done to make your products and services more customer-friendly. Such understanding helps businesses to lay down strategies for future growth and innovation.

Understanding Market Trends and Predicting Future Challenges

Understanding-Market-Trends-and-Predicting-Future-Challenges

A deep insight into customers’ behaviour, their expectations, and demands will help you understand the current market trend and will also help you predict future trends and challenges. The direct feedback and opinion of the customers will help you understand their needs, their demands, and their expectations from a customer’s point of view. Although it may sound simple, if the data is collected in a professional manner and is used with proper analytical techniques only then you will be able to reach a solid conclusion. It is very important to understand the difference between what you are currently providing and what your customers are expecting from you. Your customers will identify the needs and your innovation can set the future trends it is as simple. One thing is important to understand that if you do not work in the direction of full filing your customers then someone from the competition will do that, resultantly you could lose your existing customers too let alone the future sales targets. Customer feedback can help a lot to understand the market trends and to make future predictions on the bases of your customer’s expectations and ever-changing demands.

Increase the Trust, Loyalty and Make your Customers Feel Important

Increase-the-Trust,-Loyalty-and-Make-your-Customers-Feel-Important

Opening up a customer feedback channel will not only provide you a great business insight and understanding of the market, but it will also help you strengthen a trusty relationship with your customers. When you provide a channel to opine and suggest or give their feedback and share their experience with you your customers will feel important and feel that you as business care for them. This will also improve your brand image and brand reputation. When the customers think that a business cares for them and put them on their top priority then they will not only stay loyal but they will also promote a positive reputation of that business with their friends, family, co-workers and on various social media platforms. This could help businesses to gain a positive reputation among the market and more people will consider doing business with you because of your positive brand image in the market.

Evaluate your Products and Services and Monitor Your Staff Efficiency

Evaluate-your-Products-and-Services-and-Monitor-Your-Staff-Efficiency

The customer feedback helps the businesses to understand the impact of their products and services on their lives. The businesses can easily understand which particular features of their products or services are the most favourite of the customers and which are not as much appreciated by them. The customers also love to express what else can be provided along with the current features to further improve the products of services. This can help the businesses a lot to improve their products and services and make them more acceptable and adoptable towards their customers.

Customer feedback helps businesses to evaluate their products and services and also the efficiency of their staff and employees. The management can closely monitor their employee’s performance and attitude towards their customers. The management can set up new KPIs (key performance indicators) and then act upon the inputs and feedbacks of the customers. The staff can be trained well, scrutinized or evaluated on the bases of the customer feedback. Which also help the businesses and organizations to hire a quality workforce to improve the quality and profitability.

Most of the time not only in Dubai, UAE but in the entire world businesses, organizations, SMEs and service providers don’t have very strict monitoring policies for the employees. If you have for example 10 sales agents, one of them is not trained well or is not working as per the SOPs, which somehow results in annoying a customer, then the customer will not going to say that Mr./Ms. XYZ at your business was not providing good support but usually, people will say that this particular business doesn’t have good support. That kind of negative publicity could harm your reputation. With our customer feedback system, you can pinpoint which employee is getting negative remarks from the customers, and the management could easily solve the problem.

Check this out: 10 impacts of Queue System with Customer Feedback System

How to Collect Customer Feedback?

How-to-Collect-Customer-Feedback

Now with all that being said, I thought we should also explore some methods that can be used to collect valuable feedback. Collecting the customers’ feedback is a bit tricky these days, as everyone has a very busy life, so no one likes to spend 20 minutes on a phone call to express their feelings and share their experience about the products of services. Neither anyone liked to be held up in the store, lobbies, nor waiting areas, to fill out large customer survey forms with the sales or marketing staff. This is a bit too old fashioned now. As the technology is evolving the businesses should also have to explore new methods and techniques to collect customer feedback without getting them bothered, disturbed or annoyed. Here are some of the modern customer feedback collection methods:

  1. Use a Customer Feedback System such as RSI Customer Feedback and Survey System
  2. Use on-sight kiosks or interactive screens to collect customer feedback
  3. Use Tablet or iPad kiosks or Sands to conduct surveys or collect feedback
  4. Smartphone applications are the new revolution in the IT industry, use your application to collect feedback
  5. Use online web-based surveys, make them simple, easy to access, probably without any signing-up process and shot out the emails
  6. Use Customer Happiness Meters
  7. Use Social Media Platforms (Polls and Surveys)
  8. Use your business website to offer feedback opportunities

This might interest you: 10 Ways to Collect Customer Feedback

The online surveys and customer feedbacks are very popular and can return great results. On top of that, they are much less expensive in terms of both the initial cost and the operational cost. No matter what mode or medium you are using, make sure your strategy is encouraging your customer to submit their feedback.

Always Appreciate Negative Feedbacks

Always-Appreciate-Negative-Feedbacks

One thing which is most important is “always appreciate negative feedbacks”. Negative feedback or criticism will help you with improving everything. Positive feedbacks and appreciations are also important to help you understand what people are liking about your business, your brand, your products and services but the negative feedback will help you understand what you shouldn’t do or what you should do which you are not currently doing. And it is equally important if not more to understand what you shouldn’t do because if you keep doing what you shouldn’t do, you will easily repel your customers and lose the growth too. And similarly, if you will not going to do what you should do, you will also lose customers and you will face a hard time in achieving your future goals.

Read also: 10 impacts of Queue System with Customer Feedback System

Conclusion

As we all know the year 2020 was a bumpy ride in fact I would rather say “a roller coaster” for all types of industries with only a few exceptions. So, the year 2021 is the year when we all will start emerging again and not only that, the year 2021 is also important as it unveiled a completely new landscape and business practices some of them are very well appreciated by the customers and some might not be as that appealing. No matter which industry you belongs to or at what scale you operates, the complete mindset of the masses has been changed, the buying trends has been changed, the business and marketing approaches and practices have been changed. Everyone is coming up with new goals and strategies, in such times it is extremely important to know how successful your policies are and how satisfied your customers are. This will determine your future, so customer feedback in 2021 has become even more important than ever before.

The customer feedback helps businesses to understand their customers’ behaviour, their needs, demands, and expectations, along with that it also provides a great opportunity to evaluate your products and services and also your staff. As much as the customer feedback is important it is equally important to collect the feedback through proper and appropriate mediums and then store the feedback data in a way that it can help the management in decision making and future strategy building. The best way to do it to consult a professional customer feedback system providers such as RSI Concepts. Let us take care of all those crucial and minute details for you. You can reach us out through the below comment box or you can contact us through our Contact Us page.

Check this out: How to Collect Customer Feedback in 2021 and why it matters?

6 Benefits of using Queuing System in Hospitals

Hospitals, Clinics and Healthcare facilities have to manage the customer flow or to be precise patient flow with great care and caution. No matter if you are using a queuing system or not managing a patient flow is a great deal. As there are different departments, sectors and segments of patients depending upon their medical condition, emergency state or needs. Unnecessary delay can seriously annoy the patients and could potentially cause issues with their health too. In hospitals, clinics and healthcare industry maintaining a great user experience is very important. As the patients are already stressed out or worried and sometimes they came with their family or friends, who could also be anxious to get the treatment or examination done as quickly as possible. Everyone comes in hurry and wants to get everything done immediately, so streamlining the patient flow and management of the queue is very critical in inpatient experience and patient satisfaction.

6-Benefits-of-using-Queuing-System-in-Hospitals

That is not all, the hospitals should also have to reduce the service delivery time, as some services could take multiple steps, for example, first an appointment with the dentist, then the X-Ray photography, then again examination by the doctor and then prescription or the treatment. The patients expect this all to be done in a single day or even in a few hours. Not only for the dentist, but for all other departments, the patients behave almost the same, so the hospitals should have to come up with a strategy to reduce the wait time, manage the doctors, staff, labs and other resources with efficiency and complete the service in a way that the patient left the facility with a happy face.

This is where a professionally designed queue management system (QMS) or queuing system could help the hospitals, clinics and other sectors of the healthcare industry. Our queuing system can control the patient flow, automatically route them, reduce the wait time, reduce the workload on the staff and improve the service delivery efficiency and reduction in the workload of the hospital management as well. This all results in a great customer experience or in our case patient experience.

See More : 3 dimensions of Queue Management System for Hospitals

Here are the 6 benefits of using a queuing system in hospitals:

1. Efficient Patient Flow Management

Efficient-Patient-Flow-Management

Our queuing system specifically designed for hospitals, clinics, laboratories, testing facilities, health care facilities and pharmacies allow the staff and the management to effectively manage patient flow. This will significantly reduce the patient wait time and improve service delivery. Different patients come with different needs and require different treatments, hence should be queued for different counters or departments, our queuing system will automatically manage them as per their needs. The queue management system (QMS) for hospitals will allow the management to easily implement their patients handling policies and rules, and will automatically follow those rules to manage the patient flow.

See More: Queue Management System Integrated with Appointment Management System

2. Automatic Patient Routing Protocols

Automatic-Patient-Routing-Protocols

Our queuing system for hospitals is tailor-made to serve the special needs of hospitals and other healthcare facilities. The system allows the management to configure and create protocols for different routes and then will automatically route those patients accordingly. This significantly reduces the wait time and service delivery time. Each patient can be automatically routed towards their respective counters, departments, facilities and doctors. Otherwise the patients will have to wait in a single queue which usually works on first come first serve bases, and the patients will have to wait in a long queue before getting routed to their required section or department. This improves the patients experience a lot and help the management to provide a relaxing and comforting environment for the patients and their attendants.

See More: How Queue Management System Helps to Provide Better Customer Service

3. Remote Sign-up, Smartphone Application and Patient Feedback

Remote-Sign-up,-Smartphone-Application-and-Patient-Feedback

Remote sign-up enables you to provide your patients with a facility to sign-up for the queue even before physically appearing at the hospital. This functionality could be achieved by multiple methods, it depends upon your policies and strategies. The patients can remotely sign-up for the queue either by smartphone applications, by email, by a phone call or by SMS. The most popular methods are by a smartphone application and phone call. This significantly reduces the patient wait time and also the service delivery time. Which further enhances the patient experience and allow more flexibility in the patient journey management. The smartphone application for our queuing system is also capable of providing real-time updates and other features that can help both the patient and the staff as well.

See More: 5 Paramount Needs of Queue Management System for Schools and Colleges

4. Integration with Online Appointment Booking Module and other Corporate Systems

Integration-with-Online-Appointment-Booking-Module-and-other-Corporate-Systems

This is another great feature of our queuing system for hospitals. This enables our queue management system (QMS) to integrate with an online appointment booking module, which could virtually eliminate any wait time at the premises of the hospital. The patients can arrive at the exact time and get their examination or treatment done immediately. A web-based portal can be provided for the patients to log in or sign-up for their next appointment or treatment at the time of their convenience and availability of the doctors or the labs or any other relevant resource. This prevents the crowd in the waiting areas and also provide an excellent experience to the patients. The patients don’t have to wait anymore, and the staff also don’t have to worry about managing too many patients in the waiting areas. Apart from the web-based portal, the same can be achieved by the smartphone application as well. Usually, hospitals are providing both platforms to their patients so the patients can choose the most convenient method.

Integration with other corporate tools such as ERPs, Intranet, HR Systems and other corporate tools can also be done in our queuing system for the hospitals. The integration is usually done via secure web services or APIs, and it allows our QMS to communicate and synchronize with other systems in real-time. For example, if a doctor went on leave for a day, so all his appointments would automatically get rescheduled, the patients will automatically get notified and the staff don’t have to worry about calling dozens of patients and informing them or rescheduling their appointments. There are so many other benefits and features that can easily be achieved by the integration with other tools and our queuing system for hospitals.

See More: The Leading Queue Management System Provider in UAE

5. Improved Patient Experience Ensures Good Business

Improved-Patient-Experience-Ensures-Good-Business

Reduction in wait time, automatic patient journey management, fast service delivery and great patient experience ensures a satisfied patient. A happy customer or patient means a good reputation. Especially in the healthcare industry where most of the time people consult with their family, friends and colleagues before selecting a medical facility for the treatment, the word of mouth could do wonders for your growth. The queuing system for hospitals, clinics, test facilities, vaccination centres, labs and pharmacies comes with a lot of many benefits, one of them is the automation, which significantly reduces the workload of the staff and also ensures satisfied and happy staff, which further brings positive effects on the service delivery and patient experience. The improved patient experience is a guarantee of a steady and long term business growth. The cost cut and efficient management results in great profitability.

See More: Can a Queue Management System Improve Customer Experience?

6. Great Business Insight, KPIs and Patient Feedback

Great-Business-Insight,-KPIs-and -Patient-Feedback

The digitalization is doing wonders, rather than managing the queue manually or semi-digital there are so many human interventions, which also results in delays, errors, issues and overall a poor patient experience and patient journey through your hospital. The queuing system ensures a great business insight with its powerful statistical and analytical software engine and KPIs (key performance indicators) monitoring. The data can be viewed and monitored in real-time as well as stored in the reporting module and tools. This data will help hospital management to better understand the performance of their service delivery strategy and mechanisms. This also enables the management to closely monitor staff performance. All those information can be channelled to multiple departments and can be viewed in multiple formats which can help the management in the decision making process and forming the future strategies.

The patient feedback can be collected through various means, mostly we recommend to implement multiple methods to collect as much feedback as possible. The first and most popular method is to place tablets, kiosks, or interactive screens inside the hospitals on various strategic points to encourage the patients to give their feedback or to opine on the service quality they are receiving. The second and very efficient method is to collect the patient feedback through online channels, such as surveys and happiness scales, shared in form of URLs, QR Codes, SMS, Emails, etc. The third and comparatively new method of taking patient feedback is the smartphone applications, and as the trends are changing in the market, the general public prefers to do most of the stuff through smartphones. It is convenient, easy, simple and less complex than other methods. The patient feedbacks and suggestions could help the management get a first-hand understanding of their patient’s problems and expectations. This could help the hospitals a lot in improving their services, service delivery methods and overall patient journey.

See More: Features of an efficient Queue Management System

Conclusion

The queuing system designed for hospitals, clinics, laboratories, test facilities, vaccination centres and other businesses in the healthcare industry can do wonders. It can significantly improve the patient experience and staff efficiency. This ensures, cost cut, good reputation, steady growth and great profitability. The queue management system allows the hospitals to reduce the patient wait time, the large screens in the waiting areas can be used effectively to ease the waiting time stress. The automated patient routing will significantly reduce the wait time and improve service delivery time. It will also help to reduce the workload on the staff. The Benefits of QMS for Hospital Administration are amazing.

Online sign-ups, appointments, integration with other corporate tools and systems, and other features help to improve the patient experience and satisfaction. Well, organized customer flow management and automation will reduce the workload of the staff and ensures staff satisfaction as well. Which eventually further enhances the patient journey and experience. The KPIs, reporting, statistical and analytical data helps management in decision making and for future strategies. The QMS will help both patients and hospitals. If you are operating in the healthcare sector and want to achieve your future goals, feel free to reach us out at our Contact Us page and we will soon get back to you. Or leave us a comment in the below comment box and we will revert back to you.

Check this out: How Queue Management System can benefit in shipping industry?

How Queue Management System can benefit in shipping industry?

How-Queue-Management-System-can-benefit-in-shipping-industry

The Intro

A queue management system or queuing system or customer flow management system is a combination of software and hardware tools, which enables any organization to easily manage any number of customers or visitors. The queue management system (QMS) also reduce the wait time and make service delivery quicker. Well organized and managed customers flow also improve their experience and journey through the organization and results in happy customers. Apart from that a queue management system (QMS) also reduce the workload of the servers and the staff. The powerful QMS software enables the management to track KPIs (key performance indicators) and monitor the full branch including the customer flow, service delivery time and the staff performance on a very micro level. This provides great business intelligence for the management and helps them understand the ins and outs of their branch. The statistical data and reports can be further utilized to improve future strategies to focus on the areas where the performance is not so good.

The Technology

Technology

A queue management system (QMS) consists of two major components, the software and the hardware. Both components can have further so many small modules and accessories as per the application, type or the requirements of the customer. The technology behind the queue management systems has advanced rapidly in past few years. More software and hardware tools are available, which paved the way for innovation. The modern queue management systems consist of the following basic parts:

  1. QMS Server
    1. Server-side software application
    2. Administrative dashboard and control panel
  1. Queue Sign-up
    1. Ticket Dispensers
      • Standard Interactive Kiosk
      • Tablet Kiosks
    2. Online Sign-ups/Remote Sign-ups
    3. Smartphone Applications
    4. Other mediums i.e. call, SMS, email, online booking portals
  1. Digital Signs
    1. Large Displays
    2. Digital Signs for Directions
    3. Traditional Sign Boards (wall mount, floor standings & ceiling mount)
    1. Counter Displays
      1. LED Dot Matrix Display
      2. Small Size Digital Screens

Another most popular accessory is customer feedback tablet or stands. These are the basic components that made a standard queue management system. Furthermore, a lot of many accessories and add-ons can be added to increase the queue management system’s efficiency and effectiveness.

See More: Future of Queue Management System in Dubai

The Benefits of a Queue Management System

The-Benefits-of-a-Queue-Management-System

The main purpose of a queue management system is to reduce the customer wait time, improve the service delivery process, and improve the overall customer experience. However, these all can only be achieved if a lot many things are done properly. For example, in order to reduce the customer wait time, the queue management system organizes the queue, distribute the workload on different counters to speed up the process, then there are other indirect methods that are being used, such as digital screens showing the estimated time to turn, current queuing status, engaging content to further ease the customer’s waiting time. The automation of a lot of many processes will also ease the workload of the servers and the staff. Which in itself will be very good for the overall customer experience and staff’s efficiency.

See More: Tailor-Made Queue Management System Dubai

How a Queue Management System can benefits in the Shipping Industry?

How-a-Queue-Management-System-can-benefits-in-the-Shipping-Industry

First of all, let us identify the areas where a queue management system can really make the difference. As we all know the shipping industry is a bit complex, having multiple departments, entities, companies and intermediaries involved the whole process became complex and tedious. In such scenarios maintaining a great customer experience and providing good services could be harder than what it looks like from the outer world. There are different forms of cargo, the most common are:

  1. LC (Less than a Container) or LCL (Less than a Container Load)
  2. FC (Full Container) or FCL (A Full Container Load)
  3. EMS (Express Main Service) for small items
  4. Air Cargo (Quick but expensive)

Both have different clearance methods and paperwork. In addition to that different items also require different kinds of documentation, certificates, approvals and a lot many other processes. In order to handle all these processes, there are various departments involved and the whole service is being delivered in various sub-services through multiple counters and areas. If an intelligent and efficient queue management system is installed to handle the customer flow through all those points and counters then it could significantly reduce the service delivery time, this will not only reduce the workload of the staff but it will significantly reduce the efforts of the customers as well. The large processes which may usually take days could be done in a single day. A customer can be provided with a single token number, which could be forwarded to the next counter automatically as the process proceeds. This way the management and the staff don’t have to worry about regular checks and stuff, as the customer is being already checked on the previous counter, this will make the process fast quick and very less manual repetitive work.

Another great feature of the queue management system is that they allow prioritizing urgent tasks or important or time-critical cargos. Let say for an example there are medicines which need to be kept on certain temperature, hence require an electric cooling solution within 12 to 16 hours after their landing, so such shipments should be prioritized hence the customer coming for the clearance should also have to prioritize. Special permits, special permissions and/or everything can be done on the priority bases and their token number can be automatically raised regardless of their actual number or such. That kind of policies for various goods and cargos can be implemented through the queue management system which could help the ports, depots, management staff and the customers a lot. The customer’s satisfaction raised, hence the trust level also raised. If a customer is leaving happily from your office, they will definitely choose your port/company next time.

The queue management system is not only meant for the huge enterprises, like ports and depots but even if you are a small or medium-sized company dealing in cargo, freight forwarder, logistic service or an agency, you can also utilize the queue management systems to effectively implement your policies to improve your operational capabilities.

Another remarkable feature of a queue management system is the statistical and usage data. The businesses and organizations can utilize this data to monitor KPIs (key performance indicators) and to collect a great business insight. The data will provide a very brief and detailed insight into the whole process and the complete operations. The management can later use such data to improve their strategies and business practices to further reduce the cost and to improve the customer journey. Another advantage of a queue management system is that it allows a centralized information centre and integration with other databases and systems for verification, authentication, and information sharing. This makes it integrated within the organization. The system integration also means that all the data can be synchronized in real-time and whatever information are needed on the next station can be automatically pushed to that system. Which also cuts the time and efforts of the staff.

See More: Queue Management System for Government Departments in Dubai

Conclusion

A queue management system is a great companion of service-based industry. In the shipping and cargo business, all the organizations involved are usually using segmented customer flow management or queuing solutions. Which can only improve the localized customer experience but doesn’t make a huge impact. But if an efficient queue management system is used, it can partially automate the processes, push information to the next station/counter in real-time, facilitating the high-priority or time-sensitive cargos and also allow different protocols for premium and VIP customers. This could completely transform the customer experience and the operational efficiency of the shipping yard, ports, cargo handling companies, depots, warehouses, on-site storage facilities and everything in-between. In the longer perspective if a customer left happily they will surely return. Which will ensure steady growth and also improve your business reputation. The queue management system is equally effective for the small agencies, businesses, forwarders, logistic handlers and other relevant businesses.

The automation and useful features not only enhance the customer experience but also reduce the operation cost. Which could also help businesses in cost and resource management. The flexibility to integrate the queue management system with other systems will allow real-time information synchronization, which has its own applications and will help the management staff by reducing their workload and at the same time, it will significantly reduce the service delivery time and improves the customer experience. If you are interested in our queue management system specifically designed for the shipping industry please feel free to contact us through the below comment box or reach us out through our Contact Us page.

Check this out: Queue Management System for Vaccination Centers in UAE

Website Development Trends of 2021

Websites are rapidly evolving and getting complex, the trends are ever-changing and new things are being introduced to the market every year. We and other website development experts can predict the upcoming trends due to our experience and knowledge of the technology. In this blog, we will not only discuss the website development trends for 2021 but we will also try to list down the best practices to upgrade or revamp your websites. Websites earlier were just a product, businesses went to a website development agency in Dubai, UAE and ask them to design and develop a website for them. Once done, both the website development company and the customers close the project, only if occasional maintenance or some change occurs the customer would ask the website development agency to do that. Nothing so special.

Website-Development-Trends-of-2021

But nowadays, this has changed, the rise of smartphones, social media and online domain has completely changed the marketing landscape. In the modern world, a website has become a powerful marketing tool rather than an online version of your company brochure. This makes them crucial in the business’s success in the online domain. It is always beneficial if you follow the current website trends and keep updating your websites.

Here are the website development trends of 2021 and the best practices to follow those trends:

Dynamic Website Development

Dynamic-Website-Development

Dynamic website development is a website with a content management system. The content management system of CMS is a powerful software tool, which runs on the backend of the websites and allows the customers or website manager to quickly update the websites, such as the content, text, images, blogs, news, etc. Earlier there were static websites and still, some businesses are using static websites. The biggest drawback of a static website is that only a skilled website developer or programmer can update the web pages, their content, text, photos, images, etc. And the biggest advantage of dynamic website development is that it provides you a simple tool to update the website content, which only requires basic computer knowledge or short training to make the website manager or businesses to update their website without any additional cost or dependency.

Responsive Website Development

Responsive-Website-Development

Responsive website development is comparatively a new term, it means that the website is developed in a way that it has an ability to adjust and rearrange its content such as pictures, buttons, text, and design structure as per the size of the screen it is being opened at. Until the year 2020 was over, the mobile phone searches have already surpassed the laptop or desktop searches. This new trend shows that the general public prefers to search in their smartphones or mobile devices rather than the laptop or desktop PC. So your website should be developed with the tools and codes to automatically detect the mobile devices and screen sizes and then rearrange its content and everything according to that screen size. This is what we call responsive website development. These days this is almost an industry standard for website development and all new websites are by default built on this principle.

Cross-Platform Compatibility

Cross-Platform-Compatibility

As technology has been advancing more and more platforms are emerging. For example, in case of computers we have Windows Computer, Linux Computers, and MAC by Apple, in case of browsers we have Internet Edge, Google Chrome, Safari, Mozilla Firefox and a lot of others. Each and every operating system, the browser and in some cases the browser version too cause the website code to render differently under different circumstances. For example, if we are using Chrome browser on a Windows Laptop, the latest available version would be let say, for example, Version 21, if we compare it to the MAC Book Laptop, for the same Chrome Browser the latest version might be Version 15. Although to a general user this means nothing and most of the time we don’t even know what version we are running at, for the programming, coding and website development, this could completely change the user experience or in some cases, it could distort the look and feel. The website development team should have to overcome this problem by introducing cross-platform compatibility codes and tools in the website which will ensure a unified user experience on all platforms. Whether you are opening the website from Windows in Chrome or from MAC in Safari, each and every design structure should remain the same, every button and interaction should remain the same, every input field or click should respond the same, this is what we call cross-platform compatibility and it is very important and it will be more crucial in 2021 as the market is expecting to have more new platforms.

Rise of Cloud Computing and Progressive Web Apps (PWA) Development

Rise-of-Cloud-Computing-and-Progressive-Web-Apps-(PWA)-Development

The cloud computing and progressive web app or PWA development is gaining popularity and will definitely dominate the year 2021 in website development domain, and also coming years. As cloud computing is becoming more powerful and cheaper, it is more accessible for medium and smaller enterprises and businesses. The automated web services or AWS is also gaining popularity the website developers and website administrators/managers don’t have to worry about the server management, its architecture and the availability issues. The CSP or cloud service provider will manage the servers and relevant products and the website developer will only have to take care of their website or web app which will make the website development easier and less costly. This will open up new horizons for the PWA or progressive web apps. These applications can do minor tasks, such as user interface manipulation and major tasks such as a full-fledge software application with all features and functionalities. Businesses and organizations can utilize these platform to offer digital services or an extremely convenient user journey, these tools can take the user experience to the next level. Happy customers always mean more business.

Online Web Portals

Online-Web-Portals

Online web portals are although not a new thing in the website development industry, but in the year 2021, a huge number of businesses and organizations will adopt such tools. Online web portals are mainly used for various services and communication purposes. The purpose of these web portals is to provide all the information online, allow the customer to sign-up online, automate the process, reduce the service delivery time and reduce the customer visits to offices, service centres and other facilities. This will make your customers happy by providing your services with convenience and ease. Here is some web portal that is expected to gain popularity in the year 2021:

  1. Customer Portal
    • B2B – Business to Business
    • B2C – Business to Consumer
  2. Employee Portal
  3. Intranet Portal
  4. eCommerce Portal
  5. Real-estate Portal
  6. Job Portal
  7. Student Portal
  8. Patient Portal

These are different examples of online portals that are being used and are expected to gain more popularity in the year 2021. The one main reason is the year 2020, as we all know the last year had shifted the focus of the public and businesses from physical to online domain. Of course, the physical business and its presence are as important as it was ever before, but the online presence and online services have risen in the popularity. Especially the communication, registration, business proposals, online services, online appointments, online queue management systems, and a lot many online services are being delivered through online mediums such as websites via online web portals.

Multimedia Content and Interactive User Interfaces

Multimedia-Content-and-Interactive-User-Interfaces

The multimedia content and interactive user interfaces are gaining popularity due to the recent advancements in the website development tools and programming tools. In the year 2021, the websites will be more interactive, animated, and loaded with multimedia content. As broadband or high-speed internet is available to everyone in UAE, having multimedia content is not an issue at all. The website development based on cookies and cache is also reducing the load-time the new hosting technologies are also paving the way for heavy multimedia content. The computers and smartphones are also becoming more powerful and the platforms are also evolving, which is also supporting the website developers to include multimedia content and interactive parts in their web designs.

Search Engine Optimization (SEO) – Schema, Structured Data

Search-Engine-Optimization (SEO) – Schema, Structured Data

Although the search engine optimization (SEO), schema and structured data are a bit technical it is important for the business, organizations and website development companies to have the basic know-how of these things. The search engine optimization or SEO is to develop your website in a manner that the automated tools who index web pages should be able to absorb as much of the information as possible from your web pages. This will raise your ranks in the search engine results which means if people are searching for something relevant to your business, products or services, your website will appear in the search results and you can get a huge number of traffic flow to your website and it will be absolutely free.

The schema and structured data are also for machines and not for human users, they also help search engines, social media platforms and other data miners to index your website which could eventually result in more free traffic to your website. Not only that the integration of Artificial Intelligence-based tools, such as translation, voice to text or text to voice, autoresponders, online chatbots, and much more can be introduced for your customers in the website if the website development is done by a professional website development agency.

Integration and Security

Integration-and-Security

The website development has evolved a lot in the last decade, the websites have become a necessity, rather than having a dead static web page with text and some photos which have never been updated in ages, the websites have become more dynamic, ever refreshing, continuously updated channel of communication with a huge audience and your customers. This sometimes requires integration with other systems, data centres, information banks, payment gateways, and much more. All these integrations are being achieved through opening up a secure communication channel between the website and the system who is hosting the information. Such integration can be achieved through secure web services or APIs, which enables two systems to communicate with each other and allow them to fetch or send data between each other.

This requires security, and in the year 2021 the internet security, privacy and data protection will become a huge problem for the businesses and organizations all around the world. Website development has to be capable of preventing all known security threats. This requires a highly professional and skilful website development team who particularly have experience in such website and web applications. At RSI Concepts, we are specialized in such trades and have vast experience in serving large corporations, local businesses, banks, government departments, healthcare, hospitality and other sectors of the industry.

Conclusion

The year 2021 will definitely going to change a lot many traditional website development practices and will take the customer experience to the next level. The integration, web applications, interactive UX/UI, internet security and online portals will definitely provide businesses with an edge over their competition. As the general public is leaning towards the online domains, it is very crucial for businesses to be prepared and ready to serve their customers in the online domain. Your online presence will establish an online brand identity for your business or organization which will impact your business and growth. It is very important to meet the expectations of your customers and prospects. Your website would be your brand’s first impression on millions of visitors, which could make or break your business. It is extremely important to pay more attention to your website development in 2021 and try to keep up with the ongoing industry trends. RSI Concepts, a leading website development agency in Dubai, UAE  can help you achieve your goals for the year 2021. Feel free to contact us through the comment box below or get in touch with our sales team from our Contact Us page.

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Mobile Application Development for SEWA by RSI Concepts

Mobile Application Development for SEWA by RSI ConceptsSharjah Electricity, Water and Gas Authority or more commonly known as SEWA is a huge service provider in the region. As the Emirates of Sharjah had witnessed a huge expansion and tremendous growth under the vision of His Highness Sheikh Dr Sultan Bin Mohammed Al-Qassimi, Member of Supreme Council and Ruler of Sharjah, the SEWA has also progressed to match the pace. The objective and vision of SEWA are to provide excellent services to their customers with the highest security and safety standards. The SEWA is responsible for energy productions, distribution and management. Apart from the energy sector, the SEWA is also providing water supply services and piped natural gas services for the Emirates of Sharjah. Apart from their operations, the SEWA is also reputed for their highly advanced technological solutions and up-to-date facilities. Managing the energy distribution, production and supply at maximum efficiency is one of the great achievement of SEWA.

Apart from that SEWA always succeeded in full filing the ever-growing needs of the Emirates due to its tremendous expansion and the vastness of the area. The Emirate of Sharjah, is continuously expanding and the government and the residents are investing heavily in both domestic and commercial sectors, but the SEWA never ever failed to fulfil the ever-growing demand. SEWA is always one step ahead in bringing the new innovations and latest technologies to improve their operational efficiency and to promote the vision of digitalization. In this front, the SEWA is also one step ahead from others by offering digital services and replacing the more traditional practices with the digital and modern approaches.

SEWA had decided to upgrade their inspection department. For that there was a need of a smartphone application which should be used by each and every inspector who is visiting a subscriber/customer either domestic or commercial, then the inspections were also done on different facilities, generators, grids, distribution centres and other SEWA installations. RSI Concepts – a mobile application development company, was given the responsibility to understand the objectives and requirements of the application and then propose a solution which suits best. Thankfully due to our experience, knowledge and skills we have successfully proposed a solution which was not only satisfying the needs but also providing some other tools which could further improve the outcome of the application. SEWA has awarded the project to us, and a rapid development process was initiated, during the development process, all the updates were shared with the project management team from SEWA and finally, the full application was developed and tested by both teams from RSI Concepts and from SEWA.

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The UAT was conducted under strict monitoring and scrutiny, thankfully the application was accepted and well appreciated. The advanced features and tools in the SEWA Inspection Mobile Application were very helpful for the inspectors and for the management too. The whole data was digitalized, gathering and uploading information to the central information centre was done just in few taps, and the project management team and the inspectors were very satisfied with the performance and usability of the mobile application.

Here are the remarks of our Project Manager, Mr Shehzad Asghar:

“The requirement gathering and initial scope formation was not an easy task, there were so many variables and moving parts, we have to learn them all, and then we will have to analyze the requirements and the objectives, to propose a solution. The solution proposed had successfully full fill their requirements. Working with the SEWA was a great experience, the team was very professional and cooperative. Overall it was a quite learned experience for me. I will look forward to more such projects with them.”

See More: Benefits of Queue Management using Mobile Apps

At RSI Concepts, we always try to provide the best solution to our customers. We feel very proud when we receive such a great response from our customers. Having SEWA in our clientele’s list was also very exciting for us. Our professional designers, developers and business analysts did a great job in delivering a very functional application which will benefit our customer and will help them achieve their goals.

Check this out: Zayed University Acquired RSI Queue Management System and Customer Feedback System

Queue Management System for Vaccination Centers in UAE

As very recently the UAE has rolled out a mass vaccination campaign. In a few days, due to the excellent management and remarkable government strategies the UAE have become number one in the maximum number of daily administered vaccines country. Not only that the world also recognized UAE as the most efficient country in the vaccine logistics and distribution as well. This also requires the vaccination centres and healthcare institutions to manage hundreds and thousands of visitors on daily bases. The UAE government have a zero-tolerance policy towards social distancing and it is mandatory by law to take safety measures and maintain a social distancing environment in all public places, whether it is outdoor or indoors. This is when the queue management and customer flow management becomes difficult for vaccination centres in the UAE. RSI Concepts always provide innovative solutions and products to support the community. We are introducing a specialized queue management system for the vaccination centres in UAE with very specialized features and functionalities.

Queue-Management-System-for-Vaccination-Centers-in-UAE

Manage a Large Number of Visitors and Maintain Social Distancing

Manage-a-Large-Number-of-Visitors-and-Maintain-Social-Distancing

Managing a large number of Queue is always difficult, and especially in the current situation when the management will not only have to manage the customer flow but maintaining the social distancing is also very important. Our Queue Management System is very capable of implementing your policies. The integration of digital signs, audio announcements, and multiple screens will help the branch to manage a large number of people effectively and maintaining the social distancing too. The queue management system is pre-programmed to follow certain modes and certain criteria’s, moreover, the configuration panel even makes it easier to implement your customer flow management policies to maintain social distancing as well as a super-convenient to manage a large number of customer flow at the vaccination centres.

Online Appointment Booking for Vaccination Centers

Online-Appointment-Booking-for-Vaccination-Centers

Online appointment booking is a very advance feature and it helps both the visitors and the management to effectively manage the customer flow and enhance the user experience at the vaccination centres. People who have prior appointments or want to book a spot for a certain day or time, can easily login through the online portal to register and request for the appointment, the staff will be able to manage and control the online bookings as well, for example, if a user wants to book a certain date or time which is already full then the staff will have the option to suggest any other suitable time and day or multiple dates and time options and then the visitor can choose any one of them or even then the visitor will be able to request for any other time and the same process can be repeated. This makes it very easy for the visitor and they don’t have to wait in large queues at the vaccination centre.

VIP or Premium Visitors

VIP-or-Premium-Visitors

Our queue management system will also allow the vaccination centres to handle the VIP or premium customers separately, it depends upon the policy of the vaccination centre. For example the VIP or Premium visitors/customers who have paid more to choose the fast track transition. The vaccination centre can handle such visitors/customers separately or at separate counters with VIP service, and they don’t have to wait in the regular queues. This will not only enhance the user experience of the VIP or premium visitors/customers but it will also reduce their wait time and allow an opportunity for the vaccination centres to get compensated for their VIP services.

Smartphone Applications and Remote Sign-ups

Smartphone-Applications-and-Remote-Sign-ups

The smartphone applications are changing the world, from healthcare, retail, e-commerce to government services, these days all sort of businesses, organizations, industries, service providers, and government departments are offering a ton of services through mobile apps. The healthcare sector is no exception. The online booking systems are already in place in a lot of many hospitals, clinics and testing facilities in Dubai, Sharjah, Abu Dhabi and the other Emirates of UAE. The vaccination centres should also utilize the smartphone applications to increase their operational efficiency and to improve patient/visitors experience through the branch.

The smartphone applications are very powerful and capable tools, the vaccination centres can use them for remote sign-ups for the queues and for publishing and providing information in real-time. The visitors and patients would be able to check and monitor the queue status using their smartphone applications. This will not only reduce their wait time but it will also reduce their service delivery time and risk involves visiting a crowded place. The vaccination centres can also provide valuable information and can alert the patients using push-notifications. As the vaccinations are done in two sessions, so the vaccination centre can also use the smartphone apps to schedule and alert the patients for their second visit. In short, the queue management system smartphone applications are a very useful tool for both the vaccination centre and the patients/visitors.

Collect Visitors’ or Patients’ Feedback using Queue Management System

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The vaccination centres can collect visitors’ or patients’ feedback too. This could provide extremely valuable data which could help the vaccination centres to understand not only their patient flow management and service delivery system’s efficiency but also the effectiveness of the vaccine too.

Collect Visitors’ Feedback inside the Vaccination Center

The queue management system can be connected with kiosks, tablets, and interactive screens that can be placed in various location to collect visitors’ feedback. The small interactive screens or tablets can be easily placed inside the centre where the doctors or medical staff is administering the vaccine. This will help the management to understand how effective their patient flow management is, and what problems the visitors and patients are facing inside the vaccination centre. The smartphone application can also be used for this purpose.

Collect Patient’s Feedback After they got the Vaccine

The vaccination centres all around the world don’t have a well-organized method of collecting the patients’ feedback after they got the vaccine. Our specialized queue management system is capable of providing a very simple and easy portal for the patients to express their feelings and experience of the vaccine they are receiving. It is nearly impossible for the vaccination centres to ask an individual patient to revisit the centre to provide their feedback or even to give their opinion on the phone. That requires a lot of resources. So, the vaccination centres can utilize the queue management system’s online web portal or the smartphone application or both to request the vaccine recipient to share their opinion and symptoms (if any) after receiving the vaccine. The vaccination centres can evaluate different vaccines on the bases of these inputs. The vaccination recipient’s feedback data can also be relayed to the relevant authorities for further examination and could be very useful for not only for the nation but for the entire world.

Queue System Usage Stats and Data Analysis Tools

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The system usage stats and other KPIs (key performance indicators) can help the management to understand the operational efficiency of the entire vaccination centre and its staff. This could help the management to take vital decisions to improve their operational efficiency, reduce the operational cost, utilize the resources at their maximum, evaluate the staff efficiency and do the improvements which will increase the patient’s satisfaction level and it will enhance their journey throughout the service delivery process. Furthermore, the reports can be exported and downloaded in different electronic and printable formats.

Centralized Information and Command Center

Centralized-Information-and-Command-Center

Our specialized queue management system for vaccination centre comes with another great feature which is a centralized information centre and a unified command and control centre. The system can be implemented in several branches and locations, and a unified command and control centre or the head-office can have full authority and real-time access to each and every operational module in any branch. The head office will also be able to monitor all branches remotely from the head office and can also get access to the statistical and usage data of any branch from the head office. This makes the management and monitoring of the branches very easy and convenient.

Integration with other Systems and Tools

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Our queue management system for the vaccination centres can be integrated with virtually any third-party or off-the-shelf software tool, or ERP, or data centre, or any other corporate tool using the very secure web-services and APIs. This feature enables the queue management system to communicate with other systems and data centres. For example, if the Emirates ID card authentication is required for each patient to collect their information in the system that can easily be done, using APIs and an Emirate ID card scanner in the queue management system. If the Vaccination Center wants to push the data or pull the data from any other internal ERP or any other corporate software tool, that can also be achieved using the secure web services and APIs. This increases the operational capabilities of our queue management system for the vaccination centres and it also makes it easy to manage for the management staff.

Conclusion

The vaccination centres in the UAE will have to vaccinate the entire nation, which requires intensive operations and extreme workload on the vaccination centres. The daily visitors could easily exceed thousands, which also makes it very difficult for the management to effectively manage the patient flow. This could cause a lot many troubles and a continuous hustle for the vaccination centre management. Our queue management system not only allows the management to automate a lot many processes to reduce the workload of their staff. This will increase the operational capabilities of the vaccination centre and it also makes the visitor happy by reducing their wait time and making their journey easier. The integration capabilities of our queue management system allow it to push and pull data from other data centres, which makes the authentication easier for the staff, and it automates the process which reduces the workload and also reduces the service delivery time for the patients and visitors. The patient feedback module not only allows the vaccination centres to evaluate their performance but it also allows the vaccination centre to evaluate the vaccine itself. The patient’s reviews and experiences after receiving the vaccine could help the vaccination centre, doctors, researchers and the concerned authorities to evaluate the performance of the vaccine. If you need a quick fast track installation of our queue management system in your vaccination centre or department, please do contact us using our Contact Us page.

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